
The Lapsed Donor Letter That’s Killing Your Retention (And 5 Ways to Fix It)
A friend of mine, Susan, recently told me a story about the $50 monthly gift she had been giving to her alma mater for two decades. This year, after reading

A friend of mine, Susan, recently told me a story about the $50 monthly gift she had been giving to her alma mater for two decades. This year, after reading

TL;DR If you lead advancement at a college, university, or education foundation, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with major

How do you build a fundraising base that actually sustains your organization over decades? Most fundraisers know recurring giving matters, but few have a clear picture of what makes monthly
What does it actually take to turn program metrics into fundraising fuel? A lot of fundraisers know they need to share impact, but get stuck the moment they try to

TL;DR If you lead philanthropy at a hospital or health system, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with grateful patient

TL;DR If you lead fundraising at a faith-based nonprofit, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with appeals, follow-ups, and donor

“Nonprofits are not in the business of raising money. They are in a competition for connection.” I wrote that in The Generosity Crisis in 2022, and I believed it then.

TL;DR Picture this: A fundraising team gets pulled into a room. Leadership announces a round of layoffs, and another round is coming if revenue doesn’t climb. That scenario actually happened

Boost fundraiser success with the Virtuous + OneCause Integration: Unify data, convert first-time guests to loyal donors, and personalize donation asks with event insights.

Ensure every donor feels special with personalized appeals. Boost average gifts with tailored pledges. Get a free checklist!

At Virtuous, our core belief is to always listen to our customers and build features that enable your organization to be more responsive. In the spirit of Responsive Fundraising, we

Virtuous and AskGenius® team up to help nonprofits raise more money through personalized fundraising appeals.

Unlock the potential of stock gifts for nonprofits! Learn the benefits, practical steps, and boost your fundraising strategy with this guide!

It’s hard to believe that another year is coming to a close – it feels like yesterday that we were recapping our 2021 innovations on The Responsive Weekly! This year

Virtuous has been recognized as a Leader in Nonprofit CRM by G2 Crowd, as announced in the Winter 2022 G2 Report. This award marks the 10th consecutive reporting quarter that

Phoenix, Arizona (December 2022) – Virtuous, an industry leader in nonprofit CRM, announced in December a new and improved integration with Classy to better integrate donor data and provide a

Discover how Virtuous CRM’s recognition as a leader in G2’s Fall 2022 report underscores its impact in revolutionizing nonprofit fundraising.

Phoenix, Arizona (June 14, 2022) – Virtuous, the world’s fastest-growing nonprofit CRM and responsive fundraising platform, today introduced Events, an event registration and ticketing platform designed for nonprofits to more
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.