Join us for the Virtuous User Summit

August 19-21, 2025

📣 Responsive Nonprofit Summit • Free + Virtual 🎉

June 4-5, 2025

Practical Strategies. Real Results. Free to Attend.

The Responsive Nonprofit Summit June 4-5, 2025

PRICING AND PACKAGING

Flexible pricing tailored
to your needs.

Discover flexible pricing and bundles designed to help you start and scale your impact with a responsive fundraising platform that’s purpose-built to grow with your team and your mission.

Virtuous CRM+ is the central hub of the Virtuous Platform—combining powerful donor management, marketing automation, and fundraising tools to help your team build stronger relationships and grow generosity at scale.

Everything your nonprofit needs to accomplish your fundraising goals.

Platform

Designed for nonprofits with fundraising revenue up to $5 million annually.

Enterprise

Built for growing nonprofits with annual fundraising revenue over $5 million.

Virtuous Raise makes online giving simple, customizable, and connected.

Virtuous Insights puts powerful analytics and AI-driven predictions at your fingertips. 

Virtuous Analytics turns complex data into clear, real-time insights.

Virtuous Volunteer helps you simplify volunteer recruitment, scheduling, and communication.

Real results from our customers.

  • Revenue Growth & Retention
  • “Over the past couple years, I’ve seen that number of monthly donors increase by like 75%, which really we didn’t have a strong recurring donor backing previously.”

    Mindy McDonald

    Director of Advancement and Marketing
    at Victory Mission

    75%

    Increase in Monthly Donors

    13:1

    Raise to Spend Ratio for Direct Mail

  • Donor Engagement
  • Lahai-Health

    “People feel much more connected to Lahai than they did before… People feel much more connected to us, and that’s where we’ve gone from four major donors to a dozen by building relationships.

    David Eller

    Executive Director
    at Lahai Health

    35%

    Increase in Email Open Rates

    38%

    Increase in Annual Revenue

  • Fundraising Efficiency
  • Northcentral-University

    “Thanks to Virtuous, we think of fundraising differently now by focusing on creating a personalized touch everywhere we go. And now that we’re not spending as much time doing the manual processes and can connect more with our donors.

    David Duxbury

    Associate Director, Advancement
    at North Central University

    520

    Hours Saved Annually

    22%

    Increase in YoY Fundraising Revenue

  • Smarter Decision Making
  • ATLAS-FREE-LOGO-main-blue

    “We’re now able to come together better than ever and really forecast where we’re headed as a unified team because of the data we’ve been able to pull from Virtuous.”

    Jackie Ellwood

    Donor Relations Manager
    at Atlas Free

    30%

    Less Time Spent on Reporting

    40%

    Increase in Automated Tasks

“Over the past couple years, I’ve seen that number of monthly donors increase by like 75%, which really we didn’t have a strong recurring donor backing previously.”

Mindy McDonald

Director of Advancement and Marketing
at Victory Mission

75%

Increase in Monthly Donors

13:1

Raise to Spend Ratio for Direct Mail

Lahai-Health

“People feel much more connected to Lahai than they did before… People feel much more connected to us, and that’s where we’ve gone from four major donors to a dozen by building relationships.

David Eller

Executive Director
at Lahai Health

35%

Increase in Email Open Rates

38%

Increase in Annual Revenue

Northcentral-University

“Thanks to Virtuous, we think of fundraising differently now by focusing on creating a personalized touch everywhere we go. And now that we’re not spending as much time doing the manual processes and can connect more with our donors.

David Duxbury

Associate Director, Advancement
at North Central University

520

Hours Saved Annually

22%

Increase in YoY Fundraising Revenue

ATLAS-FREE-LOGO-main-blue

“We’re now able to come together better than ever and really forecast where we’re headed as a unified team because of the data we’ve been able to pull from Virtuous.”

Jackie Ellwood

Donor Relations Manager
at Atlas Free

30%

Less Time Spent on Reporting

40%

Increase in Automated Tasks

Our customers love us

In the 2024 G2 Spring Report, Virtuous was named the #1 Momentum Leader in the nonprofit CRM category and received a total of 15 badges including “High Performer”, “Users Love Us”, and “Most Likely to Recommend”.

One platform. Unlimited fundraising possibilities.

Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.