Integrated, Leading Edge Marketing Tools
Virtuous for Marketing & Communication Teams
Elevate your donors’ experience with beautiful, data-driven outreach. Create personal connections with your contacts on every channel and grow your giving.
Connect with all donors personally
Optimize action with real-time data
Use multiple channels to reach donors
Make online giving more personal
Personalize events for better results
Insights to retain and engage donors
Business intelligence and analytics
Custom online giving experiences
Mobilize volunteers to grow your mission
Deliver powerful, modern donor management that increases your impact
Increase ROI with a HIPAA-compliant platform designed to unlock growth
Strengthen your institution to build long-term alumni engagement
Engage, personalize, and steward your community and cause
Your one tool to recruit, engage, and connect supporters with your mission
Curate supporter experiences from registration to cultivation
See what success with Virtuous looks like
The responsive approach builds trust and loyalty through personalized engagement
Virtuous gives you the CRM, fundraising, volunteer, and marketing tools you need
Virtuous is a software company committed to helping nonprofits grow generosity
We’re here to make sure you get the most from your technology investment
Extend the value of Virtuous by connecting with a trusted Technology or Solutions partner
Thought leadership, tips, and tricks for responsive donor engagement
Insights, trends, and in-depth analysis
Where nonprofit leaders come to talk
Guides, reports, and best practices
Learn, network, and grow with us
Learn how to use Virtuous and prove your expertise
Elevate your donors’ experience with beautiful, data-driven outreach. Create personal connections with your contacts on every channel and grow your giving.
Send relevant communications that increase response rates. Easily segment and personalize your email, SMS, and direct mail marketing. Improve visibility into performance and make decisions based on real-time data that expand generosity.
“We’re really proud that our email open rate is at 44% since adopting Virtuous. We’re strategic about not spamming our donor base and being thoughtful about the emails that we send out.”
– Kristie Anthis, Annual Giving Manager
Millard Public Schools Foundation
“Now we can do more welcome series for specific donor groups. It’s enabled us to work more closely with our fundraising, development, and marketing teams – something we weren’t able to do previously.”
– Ellen Markowitz, Director of Development & Operations
Jewish Social Services Agency
Marketing automation built for the needs of nonprofit teams. Build multi-channel workflows, dynamically respond based on donor behavior, or update data in real-time based on signals and engagement from each donor.
“Virtuous takes automations to the next level which has allowed us to put several workflows in place enabling higher rates of retention and engagement.”
It’s time to drive increased ROI on your campaigns & appeals with actionable data insights, connected digital marketing, improved personalization, and time-saving data tools.
“Every day when the mail would come in and we’d see the stack from the lapsed donor list, we’re like, ‘It’s working.’ It’s up to us to remind them, but we really didn’t have an infrastructure that allowed us to do that before.”
– Heather Thompson, Chief Development Officer
Automatically segment donors, influencers, recurring prospects, advocates, or specific personals to ensure each support receives the most relevant communication.
Send letters or postcards to donors based on their behavior—no staff time required!
Easily build engaging emails that inspire your supporters to act - and track insightful results that shape your strategy.
Build automated communication sequences based on donor behavior and signals. Personalize your communication and measurably increase retention & response rate.
Track and listen to website visitors to understand each person’s engagement level, interests, and what content is most effective.
Design your own branded donation and lead forms that easily embed on your website.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.