Virtuous is a software company committed to helping nonprofits grow generosity.


Our mission is to move the needle on global generosity by helping nonprofits better connect with and inspire their supporters.

We believe that generosity has the power to create profound change in the world and in the heart of the giver.

We aspire to bring more good into the world, and help the people and organizations who are working towards that.

—Gabe Cooper, Founder & CEO


Build Better

We build audacious ideas to accelerate philanthropy and dismantle the status quo. 

Be Responsive

We respond personally and intentionally to those around us. We believe personal relationships drive generosity.

Stay Humble & Enjoy What You Do

We take our work seriously, but we don’t take ourselves too seriously.

Grow Together

The whole is greater than the sum of our parts. Collaboration is at the heart of all we do. 

We create good in the world by helping nonprofits
inspire generosity and increase their impact.