Higher Education CRM

Turn Alumni Into Major Donors with a
User-Friendly Fundraising Platform

Run Capital Campaigns with Hyper-Personalized Donor & Alumni Outreach

Break through the noise by creating meaningful, personalized connections with your supporters. After transitioning from their legacy CRM and switching to Virtuous, North Central University was able to dramatically reduce manual work and use that time to cultivate more major donors. They estimate that, with Virtuous, they save at least 3-5 hours of work a week on manual tasks and that time savings and improved fundraising practices with a responsive fundraising tool have led them to a 12% growth in giving year-over-year.

Virtuous Software for Higher Education - North Central University

“The feedback comes back [from our donors saying], ‘I noticed that email that was hyper-personalized. Thank you for listening to me.’ Our donors do notice.”

David Duxbury

Associate Director of Advancement

Save Staff Time and Headaches with Powerful Automation

Develop better donor relationships by engaging constituents on multiple channels with automated donor journeys. With Virtuous, African Bible Colleges has used automation to ensure every donor is thanked in a timely and personalized manner. After implementing Virtuous, African Bible College was able to complete their largest-ever capital campaign and fund new buildings on their global campuses.

Trey Porter, Director of Development

“It is like having another staff member when you automate things like [acknowledgement letters].”

Trey Porter

Director of Development

How Virtuous Serves Higher Education Institutions

Track Alumni Engagement

Run queries and build reports to track your alumni engagement across multiple categories: volunteering, event attendance, financial contributions, and more.

Build on Institutional Data

Create personalized, automated donor journeys for alumni by building on data you already have about their experiences at your institution such as major-specific or extracurricular-based donor journeys.

Giving Days & Capital Campaigns

Harness the power of Virtuous’ responsive fundraising tools, such as online giving forms with dynamic arrays, and automated donor journeys, to run powerful Giving Days and continue to engage those donors long after the day is over.

Powerful Integrations

Break down institutional siloes by integrating Virtuous with your other tools, resulting in an overall better understanding about your students, alumni, and donors for the whole institution.

Even the best tools are useless if you don’t know how to use them.

Fortunately, Virtuous has built a team of folks who are passionate about seeing nonprofits succeed!


Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Grow generosity with Virtuous.

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer