Online Giving

Personalize every step of the giving experience.

Create a giving experience that resonates in the heart of the donor. Ensure that every step of the donor journey is personalized, meaningful, and full of gratitude.

Man surrounded by Nonprofit Giving tools

The tools you need to grow giving.

12%

Organizations see 12% increase in donor retention using Virtuous.

10%

Virtuous customers see 10% increase in average gift size.

20%

Teams using Virtuous see a 20% decrease in administrative time.
Dynamic Online Giving

Remind donors of their individual impact—not their monetary value

Ensure that each ask is personalized and tailored to your donor’s motivation so that no donation goes unnoticed.

Virtuous Nonprofit Giving Online Platform

“I work a lot with our monthly donors, and it’s really helpful for me to just be able to pull a quick report in a couple of seconds. I was doing that all manually in Salesforce.”

Alaynah Morrow

US Operations Manager

Virtuous Nonprofit Giving - Fundraising Intelligence
Fundraising intelligence

Minimize the guesswork,
maximize giving

Grow giving and predictable revenue with smart asks that suggest the next best steps for each donor.

“Virtuous is the perfect tool for us. Making this change to our nonprofit CRM will enable us to connect with givers in new and meaningful ways and have a greater impact on the Louisville community.”

John Barnett

Chief Development Officer

Payment Processing & Gift Reporting

Goodbye silos,
hello unified teams

Close the gaps between fundraising and development. Empower your teams with a unified view of online and offline donations, grants, and donation data in sync—without the stress.
Virtuous Nonprofit Giving - Payment Processing Gift Reporting
“In 42 years of fundraising, Virtuous is the best nonprofit CRM I’ve ever seen!”

Gregg Mitchell

Chief Development Officer

Online Giving Playbook

The quick guide to raising more online.

Learn actionable strategies to increase online giving.

Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Grow generosity with Virtuous.

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer