Online Giving
Create personalized, frictionless online giving experiences.
Build online giving experiences that resonate with the heart of the donor. Ensure that every step of the donor journey is personalized, meaningful, and full of gratitude.
Dynamic Online Giving
Deliver integrated forms that remind donors of their individual impact
Quickly build and launch customized giving experiences that are designed to delight donors and increase giving.
- Powerful form builder
- CRM integration
- Tribute & project giving
- Premium & campaign tracking
- Membership forms
- Automated follow-up
- Custom donor portal
- Embeddable forms
- Landing pages
- Lead & subscription forms
“I work a lot with our monthly donors, and it’s really helpful for me to just be able to pull a quick report in a couple of seconds. I was doing that all manually in Salesforce.”
Alaynah Morrow
US Operations Manager
Fundraising intelligence
Minimize the guesswork, maximize giving
Grow giving and predictable revenue with smart arrays and data-driven experiences that suggest the next best steps for each donor.
- Smart gift arrays
- Customized dashboard
- Intelligent donor scoring
- Personalized page experience
- Flexible attribution tracking
- Page behavior tracking
“Virtuous is the perfect tool for us. Making this change to our nonprofit CRM will enable us to connect with givers in new and meaningful ways and have a greater impact on the Louisville community.”
John Barnett
Chief Development Officer
Payment Processing & Reporting
Goodbye silos, hello unified teams
Close the gaps between fundraising and development. Empower your teams with a unified view of online and offline donations, grants, and donation data in sync—without the stress.
- Integrated payment management
- PCI compliance & security
- 24/7 fraud prevention
- Low processing rates
- Developer tools + analytics integration
- Google Pay, Apple Pay, Venmo, Paypal
“Our Chief Development Officer hadn’t felt she saw these functionalities in other systems we were reviewing and felt that Virtuous’ interface was just that – easy, accessible, and holistic.”
Ellen Markowitz
Director of Development and Operations
Nonprofit CRM Checklist
The comprehensive guide to maximize your donor software.
Understand, analyze, and identify your ideal CRM.
Expect more
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Nonprofit CRM
Everything you need to build better relationships and increase impact with confidence.
Marketing & Email
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Events
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Volunteer Mobilization
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Automation
Design personalized donor journeys, plus automate back-office processes and task management.
Signals
Actionable insights to help retain donors and extend engagement.
Online Giving
Design effective online giving experiences that celebrate the impact of each donation.
Explore what's possible with Virtuous »
Get a live 1:1 demo and your questions answered with one of our customer champions.
Grow generosity with Virtuous.
Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.
“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer