Focus on patients, not data cleanup.

Health and wellness, meet our CRM

Grateful patients,
efficient fundraising.

From singular to multichannel

Go beyond one-time communications and connect with email, SMS, direct mail, and more.

Robust gift entry & management

Say goodbye to messy CSV files. Capture every type of gift and tie it back to a specific contact for a holistic view of their giving history.

Patient data at your fingertips

Securely view donor data with secure tools, segment your supporters by actions they take, and use insights to personally connect.

Donor Identification & Acquisition

Centralize your view.

Stop bouncing from platform to platform searching for answers. Centralize donor management, manage gift pipelines, automate portfolios, and nurture relationships at scale.
Acknowledgment & Stewardship

Grow generosity at scale.

From first touch to legacy giving – recognize donors and express gratitude at every step with personalized messages.
Optimize Fundraising Efforts

Maximize your supporter’s generosity.

Add dynamic, personalized gift suggestions in fundraising appeals to maximize gift sizes. Equip your team with appended wealth data and find high-potential donors using financial and relational scores.

One platform for all your team’s needs

Intelligent Forecasting

Stay on top of goals with intelligent forecasting—so you know what to expect. No more silos.

Gift Ask Pipeline

Manage a portfolio of major donors, or a team of gift officers, and see the probability to close all within your dashboard.

Grant Management

Manage applications and workflow for incoming and outgoing grants for your organization.


Your patients are our patients. Keep data safe and secure with our HIPAA-compliant tools.

Donor Journeys

Create and personalize automated donor journeys for prospective donors, grateful patients, and their families.

Integrations & API

Integrate with the cloud-based tools you love or plug into our robust API.

“Virtuous is a great platform that allows you to record donor information, customize communication, and develop individualized approaches for supporter engagement.”


Lisa Lemke

Development and Communications Director

Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Grow generosity with Virtuous.

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer