“Nonprofits are not in the business of raising money. They are in a competition for connection.” I wrote that in The Generosity Crisis in 2022, and I believed it then.
TL;DR Picture this: A fundraising team gets pulled into a room. Leadership announces a round of layoffs, and another round is coming if revenue doesn’t climb. That scenario actually happened
With 63% of donors preferring online contributions, it’s crucial to have a donor management system that improves decision-making and nurtures donor relationships effectively.
TL;DR Donor lifetime value is one of the most important numbers in nonprofit fundraising, and one of the most underused. Most teams track gifts. Some track retention. Far fewer actually
TL;DR Donor acquisition is how every nonprofit relationship begins. Every major donor, every recurring giver, every loyal supporter who’s been with your organization for a decade. They all started as
TL;DR Most nonprofits think about portfolio balance the way a financial advisor thinks about investment diversification. Spread across asset classes, reduce exposure to any single position, protect against volatility. That
TL;DR Recurring giving is one of the most powerful levers in nonprofit fundraising. Not because it’s new, but because it works in a way that almost nothing else does: it
TL;DR You already did the hard part. These donors found you, believed in your mission, and gave. The question donor expansion answers is whether you’re building on that foundation or
The newest episode of The Modern Nonprofit Fundraiser Podcast features Ryan Corry, Director of Development at St. Vincent de Paul. Ryan offers personal stories and specific examples of what
The Modern Nonprofit Podcast – Creating experiences that inspire generosity Dave Raley is the EVP of Analytics, Innovation & Strategy at Masterworks, a full-service marketing agency committed to helping nonprofits
This week’s episode of The Modern Nonprofit Fundraiser Podcast is about the art of nonprofit marketing. Host Gabe Cooper welcomes Carly Berna, the Director of Marketing at Jewish Voice, a
Utilizing Technology to Improve Fundraising Strategies This week, Brad Davies, Fundraiser in Chief at Hatch Fundraising, joined Virtuous CEO Gabe Cooper on The Modern Nonprofit Fundraiser Podcast to discuss
Closing the Impact Gap of Nonprofits There are countless nonprofits around the world that aren’t reaching their full potential, with a gap widening between what their impact is and
Developing a Culture of Giving at OneHope Today’s nonprofits set audacious goals to make the world a better place. That certainly is the case for OneHope, an organization that
Using Data to Unlock Great Giving Experiences Check out the teaser video and scroll to the bottom for the full episode. This week, Emily Lesko, VP of Digital Business
Harnessing Education to Empower Children in Malawi This week, Steve Cook, and host Gabe Cooper on The Modern Nonprofit Fundraiser podcast. Steve is the president of Equitas, a nonprofit
The Modern Nonprofit Fundraiser Podcast is dedica…
Stephen Boudreau is the co-founder of Ascendio and RaiseDonors, but he is also an incredible leader and creative thinker. He’s spent years helping nonprofits leverage their websites and other technology
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
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Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
