TL;DR Most fundraisers know their retention rate. Many track acquisition cost. But average gift amount often gets less attention than it deserves, and that’s where a lot of revenue growth
TL;DR Donor retention rate is one of the most telling numbers in nonprofit fundraising. Not because it’s the flashiest metric, but because it answers something fundamental: are the people who
TL;DR If you’ve been heads-down in the day-to-day, this report is your permission to step back and look at the bigger picture. We pulled giving data from 771 mid-sized US
TL;DR If your board is asking questions you can’t answer in real time, you probably don’t have a data problem. It’s more of an infrastructure problem. Most nonprofits are sitting
TL;DR: Most fundraisers we talk to have the same problem: They need more business partners. They want a mid-level pipeline that can sustain their programs. And they have no idea
TL;DR: You know the moment. A donor lands on your website, reads a story that moves them, and they’re ready to give. But the donate button is buried. Or worse,
Learn major donor fundraising strategies in fundraising, focusing on authentic relationships and responsive approaches for effective engagement.
TL;DR: Every donor in your file tells a story. But some of those stories have chapters you haven’t read yet. That $50-a-month donor your team already loves? They might also
In this episode, you’ll get practical strategies for increasing donor loyalty with better data, smarter segmentation, and personalized outreach.
In this episode of The Responsive Lab, Brady Josephson makes the case for long-term brand marketing in a nonprofit world obsessed with short-term returns.
In this episode of The Responsive Lab, John Mark Vanderpool shares how understanding and leveraging donor LTV can completely shift your fundraising strategy.
In this episode of The Responsive Lab, Heather Hiscox unpacks how nonprofits can lead organizational change with empathy, inclusion, and clarity.
In this episode of The Responsive Lab, Aidan Augustin joins to unpack how to turn your story into a strategy that actually drives donor action.
Explore 3 key insights from the 2025 Human Services Benchmark Report to grow generosity and retain more donors.
Discover 3 critical takeaways from the 2025 Education Nonprofit Benchmark Report to help grow giving and deepen donor engagement.
In this episode of The Responsive Lab, we explore the pivotal role mid-level giving plays in a healthy donor pipeline.
Explore 3 top takeaways from the 2025 Healthcare Nonprofit Benchmark Report to improve retention, grow monthly giving, and drive revenue.
In this episode of The Responsive Lab, we explore the intersection of AI and human empathy with two visionary leaders at Virtuous.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
