Prospect Research Tools TL;DR: Data from our 2026 Nonprofit Benchmark Report revealed that 67% of all donor revenue comes from major donors. And 22% from mid-level donors. And while there
Donation Page TL;DR: Let’s talk about your donation page. If a donor makes it all the way to your website giving page, so much of the legwork has already been
TL;DR: One month ago, I stood on a stage in Dallas to close out day two of our Respond conference, the one week each year when our customers come together
The following blog is a re-posted article from our partners at Intrumentl. The new Instrumentl Discover turns prospecting into a conversation. Describe your program in plain language, then refine your
TL,DR: Nonprofits leave $4-$7 billion on the table each year in underutilized corporate matching gifts. [1] Why? Two things drive this gap: But the programs continue to grow, with more
TL;DR: If you lead marketing or fundraising at a nonprofit, you already feel the squeeze. Donors have less attention to give, more places to give it, and a credit card
TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at
TL;DR: When Optimization Feels Like Guesswork Most donation pages are built once and left alone. Your team works hard to get the layout right, the ask amounts set, the copy
Discover insights from the 2025 Faith Benchmark Report to grow giving, retain donors, and build responsive relationships in faith-based fundraising.
In this episode of The Responsive Lab, Scott talks with Carly Berna and Gabe Cooper about the key trends from the 2025 Virtuous Benchmark Report.
In this episode of The Responsive Lab, Virtuous co-hosts Carly Berna and Scott Holthaus talk with Beth Fisher, a nonprofit consultant, strategist, and former Chief Advancement Officer.
In this episode of The Responsive Lab, Carly and Scott sit down with Tim Lockie, founder of The Human Stack.
Preview the 2025 Virtuous Nonprofit Fundraising Benchmarks. Discover key trends in donor retention, mid-level giving, and digital engagement.
Learn how nonprofits can thrive through a CRM transition with strategies for data migration, team buy-in, and choosing the right system.
In this episode of The Responsive Lab, Virtuous co-hosts Carly Berna and Scott Holthaus talk with Diana Hoyt, founder of Formula for Fundraising.
Discover how to turn your CRM into a donor engagement and revenue growth engine. Learn from industry expert Andrew Olsen in this actionable webinar recap.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
