Donation Widget TL;DR: Your nonprofit might have the perfect donation form…fully branded, persuasive copy, and a clean design. But as with most donation pages, there’s only one URL. So, if
Determining which donation ask amounts to include your annual appeal is a complex puzzle to solve. These 4 action steps can help you grow generosity.
There’s a story in every study, data set, and list of numbers. And as a former fundraiser and the current Fundraiser in Residence at Virtuous, one of my favorite pastimes
TL;DR: Which is more important: annual giving or major gifts? Depending on who you talk to, you may hear drastically different opinions. The truth is that both revenue streams are
TL;DR – Launch a skills bank so professionals can donate their expertise in a structured way. – Create item wish lists tied to specific campaigns to ensure you get what
TL;DR: Nonprofit leaders launch capital campaigns hoping to hit a number, but the campaigns that actually change an organization’s trajectory do more than that. They build something that outlasts the
Prospect Research Tools TL;DR: Data from our 2026 Nonprofit Benchmark Report revealed that 67% of all donor revenue comes from major donors. And 22% from mid-level donors. And while there
Donation Page TL;DR: Let’s talk about your donation page. If a donor makes it all the way to your website giving page, so much of the legwork has already been
Discover insights from the 2025 Faith Benchmark Report to grow giving, retain donors, and build responsive relationships in faith-based fundraising.
In this episode of The Responsive Lab, Scott talks with Carly Berna and Gabe Cooper about the key trends from the 2025 Virtuous Benchmark Report.
In this episode of The Responsive Lab, Virtuous co-hosts Carly Berna and Scott Holthaus talk with Beth Fisher, a nonprofit consultant, strategist, and former Chief Advancement Officer.
In this episode of The Responsive Lab, Carly and Scott sit down with Tim Lockie, founder of The Human Stack.
Preview the 2025 Virtuous Nonprofit Fundraising Benchmarks. Discover key trends in donor retention, mid-level giving, and digital engagement.
Learn how nonprofits can thrive through a CRM transition with strategies for data migration, team buy-in, and choosing the right system.
In this episode of The Responsive Lab, Virtuous co-hosts Carly Berna and Scott Holthaus talk with Diana Hoyt, founder of Formula for Fundraising.
Discover how to turn your CRM into a donor engagement and revenue growth engine. Learn from industry expert Andrew Olsen in this actionable webinar recap.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
