
Why Your Nonprofit’s Definition of AI is Only Partially Complete
Most nonprofit leaders think they’ve figured out AI. Learn why the definition keeps moving, and what the organizations seeing real impact do differently.

Most nonprofit leaders think they’ve figured out AI. Learn why the definition keeps moving, and what the organizations seeing real impact do differently.

At Virtuous, we believe that “good enough” is no longer good enough for nonprofits. The world that fundraisers operate in is changing every day. More and more households are opting

TL;DR: Fifteen years in advancement services taught me that most bad asks are not so much a relationship problem. But a bit more of a homework problem. Doing the research

TL;DR: When Prospect Research Eats Your Week Gift officers and prospect research teams routinely spend 2 to 4 hours per donor compiling a research briefing before a single meeting or

Donation Widget TL;DR: Your nonprofit might have the perfect donation form…fully branded, persuasive copy, and a clean design. But as with most donation pages, there’s only one URL. So, if

Determining which donation ask amounts to include your annual appeal is a complex puzzle to solve. These 4 action steps can help you grow generosity.

There’s a story in every study, data set, and list of numbers. And as a former fundraiser and the current Fundraiser in Residence at Virtuous, one of my favorite pastimes

TL;DR: Which is more important: annual giving or major gifts? Depending on who you talk to, you may hear drastically different opinions. The truth is that both revenue streams are
Microsoft’s Erin McHugh joins Virtuous to explore how nonprofits can prepare for the next 5 years of AI, data strategy, and digital transformation.
Learn how nonprofits can co-create powerful mission narratives with community. This conversation redefines storytelling in fundraising.
Listen to Sterrin Bird on The Responsive Lab, on how nonprofits can use AI in fundraising without losing trust, empathy, or human connection.
Clean data, AI, and donor trust. Clay Buck and Tim Paris unpack it all in this Responsive Nonprofit Summit session.
How nonprofits can align AI with their mission and create more human-centered messaging, with tips from Matt Scott of CauseMic.
Learn how to build real donor relationships through empathy-driven content strategy with Brynne Krispin on The Responsive Lab.
Nonprofits aren’t competing for dollars, they’re competing for connection. Nathan Chappell shares how to build radical relationships that grow giving.
Nonprofit email underperforming? Katelyn Baughan shares tips to boost retention, build welcome series, and automate for better donor engagement.

Simplify nonprofit data management with the Virtuous + Omatic integration. Connect systems, clean data, and focus on building donor relationships.
In this episode, get tactical tips to communicate clearly, retain donors over acquire, and forecast when the future feels uncertain.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.