The charity: water Experience Lab: Our Bet on In-Person, Immersive Storytelling with Viktoria Harrison
Charity: Water’s Victoria Harrison shares how immersive storytelling and a small-town lab sparked $2M in new giving.
Charity: Water’s Victoria Harrison shares how immersive storytelling and a small-town lab sparked $2M in new giving.

At Virtuous, supporting nonprofits is what we do every day. Our typical approach? Powering the engine that is our Responsive fundraising platform. With our suite of connected fundraising, automation, and

End-of-year bustle doesn’t always lend itself to getting creative in fundraising campaigns. But when Giving Tuesday rolls around, sending out the same copy/pasted emails from last year just won’t cut

You’ve probably heard of Giving Tuesday. But have you heard of DAF Day? DAF Day is a new national day of giving that promotes the use of donor-advised funds (DAFs)
Tammy Zonker explores human-centered fundraising, blending donor and community-centered approaches for greater impact.
Discover 3 nonprofit marketing mistakes and how to avoid them with Chris Barlow, Brady Josephson, and Matt Scott on The Responsive Lab.
John and Becky share how to multiply your mission through community, joy, and activating your believers. A must-listen from the 2025 RNS.
Planned giving made simple. Fundraising expert Russell James shares smart, practical ways to start or grow a legacy giving program at your nonprofit.

Discover three effective ways to optimize your nonprofit’s giving pages, enhancing user experience and increasing donation effectiveness.

In responsive fundraising, donor journey maps play a pivotal role—focusing on tailoring experiences to each donor’s unique journey. This customized approach leads to enhanced engagement and greater fundraising efficiency. Adapting

Learn to make the most of virtual conferences with three key strategies, enhancing engagement and achieving better results in nonprofit settings.

Understand the three essential elements donors seek in your nonprofit’s investment program, crucial for building trust and ensuring transparency.

It starts with an email. Or a press release. Or a post on a forum. However you find out, the news is big: The software you rely on to fundraise

When you put more than 40 nonprofit and thought leaders in a (virtual) room, chances are, they’re going to say some memorable and game-changing things. That was definitely the case

The Responsive Weekly is a space where responsive nonprofit leaders can debate, discuss and brainstorm the most pressing topics. Each week, we curate a list of conversations, reports, podcasts, and

Discover how Virtuous Automation enables personalized, scalable communication with donors, fostering deeper connections and responsive fundraising.

Learn how Virtuous and Gail Perry Group’s partnership brings expert fundraising advice to nonprofits, enhancing strategies and donor relationships.

“I hate moving so much, I am never doing it again!” That is what my mother said in 1989, when she moved into the house she still lives in today.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.