Contents

Calling All Heroes: Bridging the Divide in Modern Fundraising with Tammy Zonker

TL;DR

  • Virtuous Raise AI Page Builder helps you create complete donation pages by describing what you want in plain language.
  • A built-in Knowledge Base teaches the AI about your mission, programs, and brand voice, so every page reflects your organization’s unique voice.
  • Purpose-built Modules create professionally structured fundraising experiences based on nonprofit best practices.
  • An integrated AI Chat lets you refine pages through conversation instead of making manual edits.

Building a Donation Page Just Got Easier…and Faster

When your donors land on your donation page, they might not think twice about the amount of time that went into just that one giving form. 

But we all know how it feels to spend hours piecing together a donation page that both feels like your nonprofit and drives more donations

Someone has to write the copy. Choose the layout. Gather images. Build giving tiers. Add trust elements. Review messaging. Collect stakeholder feedback. Make revisions. Then repeat the process until everyone signs off.

Even with a powerful page builder, creating a polished online giving experience can take hours or even days.

With Virtuous Raise AI Page Builder, you can create stunning donation pages in minutes

You can see it in action in the video below.

In this episode of The Responsive Lab, co-hosts Carly Berna and Scott Holthaus sit down with fundraising powerhouse Tammy Zonker to talk about her new book, Calling All Heroes. Tammy brings 25+ years of experience and over $1B raised to the conversation. She shares why our sector needs a third way: human-centered fundraising.

From the hidden pitfalls of both donor and community-centered approaches to the practical steps organizations can take to adopt a more holistic model, this episode is filled with a whole lot of wisdom and inspiration. Plus, Tammy drops strategies for mid-level giving, donor acquisition, and how AI can actually free fundraisers up for the relational work that matters.

Connect with Tammy and other resources:

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The Responsive Lab is brought to you by Virtuous.

Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it’s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist

author avatar
Riley Young

What you should do now

Below are three ways we can help you begin your journey to building more personalized fundraising with responsive technology.

See the Virtuous platform in action.  Schedule a call with our team for personalized answers and expert advice on transforming your nonprofit with donor management software.

Download our free Responsive Maturity Model and learn the 5 steps to more personalized donor experiences.

If you know another nonprofit pro who’d enjoy reading this page, share it with them via Email, Linkedin, Twitter, or Facebook.

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Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer