TL;DR Donor retention rate is one of the most telling numbers in nonprofit fundraising. Not because it’s the flashiest metric, but because it answers something fundamental: are the people who
TL;DR If you’ve been heads-down in the day-to-day, this report is your permission to step back and look at the bigger picture. We pulled giving data from 771 mid-sized US
TL;DR If your board is asking questions you can’t answer in real time, you probably don’t have a data problem. It’s more of an infrastructure problem. Most nonprofits are sitting
TL;DR: Most fundraisers we talk to have the same problem: They need more business partners. They want a mid-level pipeline that can sustain their programs. And they have no idea
TL;DR: You know the moment. A donor lands on your website, reads a story that moves them, and they’re ready to give. But the donate button is buried. Or worse,
Learn major donor fundraising strategies in fundraising, focusing on authentic relationships and responsive approaches for effective engagement.
TL;DR: Every donor in your file tells a story. But some of those stories have chapters you haven’t read yet. That $50-a-month donor your team already loves? They might also
TL;DR: If you lead a nonprofit team, you already know the tension. You care deeply about your mission, your staff cares deeply about your mission, and yet somehow the culture
Do you feel like your donors are a mystery? Are you unsure about what motivates them and unclear on how to inspire them? Do you find yourself guessing about what
Maximize your year-end fundraising impact with responsive strategies that adapt to donor behaviors and preferences, ensuring a successful campaign.
If you want to connect with your donors, build deeper relationships, and create a community of enthusiastic fans of your nonprofit, you have to reach out. Most of the time,
This post originally appeared in 2020. It was updated for relevance in 2022. Think about your donor development strategies from the beginning of 2020. Do you see any major issues
Enhance your year-end fundraising with practical tips on engaging your board effectively, unlocking new opportunities for success and donor engagement.
Discover three essential areas nonprofits should focus on for enhanced engagement and fundraising effectiveness, tailored to current trends and donor needs.
If you’re thinking about making a technology change or even simply want to use your existing technology better, there’s one thing you need to do before you take action. Is
Explore the potential of cryptocurrency donations as a means to engage a new generation of donors.
A lot of nonprofit folks are hesitant to change technology, but it’s not for the reasons you think. It’s not because they love their current systems. It’s not because they
Discover strategies for effective data handling to enhance donor engagement and organizational efficiency.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
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Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
