TL;DR Talk to any veteran major gift officer long enough, and a version of this story will surface. He had been cultivating a prospect for six months. Coffee meetings, a
Virtuous, the category-leading responsive fundraising platform for nonprofits, has been named to Inc.’s 2026 Best Workplaces list. It’s the fourth consecutive year Virtuous has made the list, which recognizes the
TL;DR: When Data Feels Like a Barrier Rather Than a Bridge Having served as a fundraiser in the nonprofit and agency space – I’ve felt the weight of analyzing data
TL;DR: Most fundraising teams we talk to are sitting on more data than they’ve ever had, more software than they’ve ever used, and more pressure to “do something with AI”
TL;DR If you lead fundraising at a Human Services nonprofit, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with program needs, urgent
A friend of mine, Susan, recently told me a story about the $50 monthly gift she had been giving to her alma mater for two decades. This year, after reading
TL;DR If you lead advancement at a college, university, or education foundation, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with major
How do you build a fundraising base that actually sustains your organization over decades? Most fundraisers know recurring giving matters, but few have a clear picture of what makes monthly
Do you feel like your donors are a mystery? Are you unsure about what motivates them and unclear on how to inspire them? Do you find yourself guessing about what
Maximize your year-end fundraising impact with responsive strategies that adapt to donor behaviors and preferences, ensuring a successful campaign.
If you want to connect with your donors, build deeper relationships, and create a community of enthusiastic fans of your nonprofit, you have to reach out. Most of the time,
This post originally appeared in 2020. It was updated for relevance in 2022. Think about your donor development strategies from the beginning of 2020. Do you see any major issues
Enhance your year-end fundraising with practical tips on engaging your board effectively, unlocking new opportunities for success and donor engagement.
Discover three essential areas nonprofits should focus on for enhanced engagement and fundraising effectiveness, tailored to current trends and donor needs.
If you’re thinking about making a technology change or even simply want to use your existing technology better, there’s one thing you need to do before you take action. Is
Explore the potential of cryptocurrency donations as a means to engage a new generation of donors.
A lot of nonprofit folks are hesitant to change technology, but it’s not for the reasons you think. It’s not because they love their current systems. It’s not because they
Discover strategies for effective data handling to enhance donor engagement and organizational efficiency.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
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Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
