
What is the Average Nonprofit Gift? And How to Grow It
TL;DR Most fundraisers know their retention rate. Many track acquisition cost. But average gift amount often gets less attention than it deserves, and that’s where a lot of revenue growth

TL;DR Most fundraisers know their retention rate. Many track acquisition cost. But average gift amount often gets less attention than it deserves, and that’s where a lot of revenue growth

TL;DR Donor retention rate is one of the most telling numbers in nonprofit fundraising. Not because it’s the flashiest metric, but because it answers something fundamental: are the people who

TL;DR If you’ve been heads-down in the day-to-day, this report is your permission to step back and look at the bigger picture. We pulled giving data from 771 mid-sized US

TL;DR If your board is asking questions you can’t answer in real time, you probably don’t have a data problem. It’s more of an infrastructure problem. Most nonprofits are sitting

TL;DR: Most fundraisers we talk to have the same problem: They need more business partners. They want a mid-level pipeline that can sustain their programs. And they have no idea

TL;DR: You know the moment. A donor lands on your website, reads a story that moves them, and they’re ready to give. But the donate button is buried. Or worse,

Learn major donor fundraising strategies in fundraising, focusing on authentic relationships and responsive approaches for effective engagement.

TL;DR: Every donor in your file tells a story. But some of those stories have chapters you haven’t read yet. That $50-a-month donor your team already loves? They might also

Design an effective nonprofit fundraising plan. Learn to set clear goals, strategies, and measure progress for your mission.

Whether it’s overhauling your database, starting a new process to onboard volunteers, or adopting a responsive fundraising approach, making changes at your nonprofit can be exciting. It can also be

Across the world, nonprofits are tackling major problems and working toward big visions. They’re on the frontlines of change that is urgently needed right now. The work they do every

Whenever nonprofit professionals talk about fundraising and communications, it doesn’t take long for one organization to come up as a shining example. Since its founding, the clean water nonprofit has

2020 was a challenging year for nonprofits, to say the least. Still, some organizations continue to thrive in the face of all the uncertainty. How are they doing it? What

Virtuous enhances nonprofit fundraising by acquiring RaiseDonors, offering advanced tools for greater donor generosity and engagement.

“Nobody wants direct mail fundraising letters!” Have you heard that one? There’s a general perception that direct mail fundraising is out of date, or not necessary now that we have

Looking for better donor engagement? It’s time to rethink conventional wisdom. In this webinar, we’re joined by American Philanthropic principal partner and author of “The Forgotten Foundations of Fundraising,” Jeremy

Explore the top nonprofit CRM features that enhance donor connections. Dive into 9 essentials that bridge your mission to supporters.

What do you think of when you hear the phrase “marketing automation”? Factory lines, pushing out a product? Mass emails, devoid of the personal touch? A bunch of robots, slowly
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.