Why Your Nonprofit’s Definition of AI is Only Partially Complete
Most nonprofit leaders think they’ve figured out AI. Learn why the definition keeps moving, and what the organizations seeing real impact do differently.
August 4, 2026
Most nonprofit leaders think they’ve figured out AI. Learn why the definition keeps moving, and what the organizations seeing real impact do differently.
At Virtuous, we believe that “good enough” is no longer good enough for nonprofits. The world that fundraisers operate in is changing every day. More and more households are opting
TL;DR: Fifteen years in advancement services taught me that most bad asks are not so much a relationship problem. But a bit more of a homework problem. Doing the research
TL;DR: When Prospect Research Eats Your Week Gift officers and prospect research teams routinely spend 2 to 4 hours per donor compiling a research briefing before a single meeting or
Donation Widget TL;DR: Your nonprofit might have the perfect donation form…fully branded, persuasive copy, and a clean design. But as with most donation pages, there’s only one URL. So, if
Determining which donation ask amounts to include your annual appeal is a complex puzzle to solve. These 4 action steps can help you grow generosity.
There’s a story in every study, data set, and list of numbers. And as a former fundraiser and the current Fundraiser in Residence at Virtuous, one of my favorite pastimes
TL;DR: Which is more important: annual giving or major gifts? Depending on who you talk to, you may hear drastically different opinions. The truth is that both revenue streams are
Simplify donor management, improve reporting, and enhance donor engagement with Virtuous—an all-in-one responsive CRM designed for nonprofits.
In the ever-evolving landscape of nonprofit fundraising, donor acquisition remains a top priority. The key to success is not just attracting donors but doing so in a way that ensures long-term engagement and retention. In a recent webinar featuring experts from Virtuous and Salem Media Group, we explored proven strategies to attract, track, and retain donors effectively. Here are the key takeaways from the session.
In the new subscription economy that we live in, how do nonprofits create thriving recurring programs? Best-selling author, Dave Raley, has the answer.
Higher education institutions face a rapidly evolving fundraising landscape. With reductions in state and local funding, increased competition for donor dollars, and growing expectations to personalize engagement, fundraisers must embrace innovative strategies to sustain and grow donor support. Responsive fundraising provides a modern, data-driven approach to overcoming these challenges while deepening donor relationships and improving fundraising outcomes.
In this special episode of The Responsive Lab, we’re excited to welcome Scott Holthaus as your new co-host alongside Carly Berna!
Virtuous helps major gift teams personalize donor engagement, automate fundraising, and increase retention. Break data silos & raise more with Virtuous today.
In this episode of The Responsive Lab, your Virtuous co-hosts, Carly Berna and Stephen Boudreau, bring in DonorSearch’s head of AI, Nathan Chappell, for an exciting conversation about AI and how it can fuel generosity in your organization.
The nonprofit landscape is evolving rapidly, and the key to staying ahead in 2025 is crafting a strategic, AI-driven approach to grant acquisition. With the help of Virtuous and Instrumentl,
For today’s nonprofits, donor engagement is more complex than ever. Gone are the days when one-size-fits-all campaigns and fragmented systems could suffice. Nonprofits now face increasing demands for personalized, data-driven,
In this episode of The Responsive Lab, your Virtuous co-hosts, Carly Berna and Stephen Boudreau, are joined by Microsoft’s Chief Product Officer and Tech for Social Impact Leadership Team member, Erin McHugh Saif.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
