
13 Best Prospect Research Tools for Nonprofits in 2026
Prospect Research Tools TL;DR: Data from our 2026 Nonprofit Benchmark Report revealed that 67% of all donor revenue comes from major donors. And 22% from mid-level donors. And while there

Prospect Research Tools TL;DR: Data from our 2026 Nonprofit Benchmark Report revealed that 67% of all donor revenue comes from major donors. And 22% from mid-level donors. And while there

Donation Page TL;DR: Let’s talk about your donation page. If a donor makes it all the way to your website giving page, so much of the legwork has already been

TL;DR: One month ago, I stood on a stage in Dallas to close out day two of our Respond conference, the one week each year when our customers come together

The following blog is a re-posted article from our partners at Intrumentl. The new Instrumentl Discover turns prospecting into a conversation. Describe your program in plain language, then refine your

TL,DR: Nonprofits leave $4-$7 billion on the table each year in underutilized corporate matching gifts. [1] Why? Two things drive this gap: But the programs continue to grow, with more

TL;DR: If you lead marketing or fundraising at a nonprofit, you already feel the squeeze. Donors have less attention to give, more places to give it, and a credit card

TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at

TL;DR: When Optimization Feels Like Guesswork Most donation pages are built once and left alone. Your team works hard to get the layout right, the ask amounts set, the copy

Your online user experience could be preventing recurring donations. Learn how to improve your recurring donor UX and unlock generosity at scale.

With donors coming from different walks for life, here’s how healthcare nonprofits can personalize the donor experience and foster long-term donor loyalty.

Uncover key insights from survey results on donor retention strategies to enhance engagement and supporter loyalty in your nonprofit.

How can your nonprofit build a better donor retention strategy? Leverage these five reports and make data-informed decisions on how to retain donors.

A donor acquisition strategy is fundamental for healthcare nonprofits. Learn attract new donors with a responsive approach to fundraising.

Learn how to retain donors and have better communication with your supporters with these 6 effective tactics.

Unlock success with donor retention strategies. Learn to nurture existing donors, combat attrition, and drive nonprofit growth.

Donor stewardship lays the foundation for an effective retention plan. Use these five tactics to strengthen relationships and unlock greater giving.

Explore why the average donor retention rate matters and how it can significantly impact your nonprofit’s success.

Donor retention rate is a major indicator of success, yet nonprofits struggle to connect with donors. How can nonprofits overcome this challenge? Read it here.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.