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Virtuous Partner Announcement" Instrumentl Summer Launch

June 22, 2026

Partner Announcement: Instrumentl Summer Launch

The following blog is a re-posted article from our partners at Intrumentl. The new Instrumentl Discover turns prospecting into a conversation. Describe your program in plain language, then refine your...
How Nonprofits Can Make the Most of Corporate Matching Gifts

How Nonprofits Can Make the Most of Corporate Matching Gifts
Building Product-Centered Donor Experiences With Ben Webb

Building Product-Centered Donor Experiences
Building a Better Way to Fundraise With Derric Bakker

Building a Better Way to Fundraise

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How Nonprofits Can Make the Most of Corporate Matching Gifts

June 17, 2026

How Nonprofits Can Make the Most of Corporate Matching Gifts

TL,DR:  Nonprofits leave  $4-$7 billion on the table each year in underutilized corporate matching gifts. [1] Why? Two things drive this gap:  But the programs continue to grow, with more...
Building Product-Centered Donor Experiences With Ben Webb

June 15, 2026

Building Product-Centered Donor Experiences

TL;DR: If you lead marketing or fundraising at a nonprofit, you already feel the squeeze. Donors have less attention to give, more places to give it, and a credit card...
What Nobody Tells You About Being a Nonprofit DBA

June 9, 2026

What Nobody Tells You About Being a Nonprofit DBA

TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at...
Stop Guessing. Start Testing. Introducing A/B Testing in Virtuous Raise.

June 9, 2026

Stop Guessing. Start Testing. Introducing A/B Testing in Virtuous Raise.

TL;DR: When Optimization Feels Like Guesswork Most donation pages are built once and left alone. Your team works hard to get the layout right, the ask amounts set, the copy...
Building a Better Way to Fundraise With Derric Bakker

June 6, 2026

Building a Better Way to Fundraise

TL;DR The numbers on your dashboard might still look fine. But the work feels harder than it used to. Retention keeps sliding, more of your revenue rides on fewer donors,...
How To Adopt AI Without Destroying Your Culture With Tim Lockie

June 5, 2026

How To Adopt AI Without Destroying Your Culture

TL;DR Most nonprofit teams are running two conversations about AI at once.  Until leaders deal with the quiet conversation, the loud one goes nowhere. That’s the core of a recent...
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