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August 19-21, 2025

📣 Responsive Nonprofit Summit • Free + Virtual 🎉

June 4-5, 2025

Practical Strategies. Real Results. Free to Attend.

The Responsive Nonprofit Summit June 4-5, 2025

Responsive Nonprofit Summit • Free + Virtual

March 11-12, 2026

Respond '26 (User Summit)

May 27-29, 2026

Already a Virtuous customer? Our Professional Services help with Data and Report Clean-Up, Custom Training, Consulting and Giving Page Optimization.

Featured Stories

Building Diversified Revenue Streams for Nonprofit Growth with Audrey Cooper

April 24, 2026

Building Diversified Revenue Streams for Nonprofit Growth with Audrey Cooper

TL;DR Picture this: A fundraising team gets pulled into a room. Leadership announces a round of layoffs, and another round is coming if revenue doesn’t climb. That scenario actually happened...

How to Choose, Use, and Maintain Your Donor Management System in 2026

How to Choose, Use, and Maintain Your Donor Management System in 2026

DonorLifetimeValue_Blog

Donor Lifetime Value: The Most Accurate Way to Calculate

NewDonorAcquisition_Blog

5 New Donor Acquisition Strategies to Get More Donors Behind Your Cause

Recent

AverageNonprofitGift_Blog

April 21, 2026

What is the Average Nonprofit Gift? And How to Grow It

TL;DR Most fundraisers know their retention rate. Many track acquisition cost. But average gift amount often gets less attention than it deserves, and that’s where a lot of revenue growth...

DonorRetentionRate_Blog

April 21, 2026

What is a Good Donor Retention Rate for 2026?

TL;DR Donor retention rate is one of the most telling numbers in nonprofit fundraising. Not because it’s the flashiest metric, but because it answers something fundamental: are the people who...

How to Use the 2026 Virtuous Nonprofit Benchmark Report to Gain Clarity and Grow Revenue

April 20, 2026

How to Use the 2026 Virtuous Nonprofit Benchmark Report to Gain Clarity and Grow Revenue

TL;DR If you’ve been heads-down in the day-to-day, this report is your permission to step back and look at the bigger picture. We pulled giving data from 771 mid-sized US...

How to Build a Fundraising Dashboard Your Board Actually Trusts (In 6 Steps)

April 20, 2026

How to Build a Fundraising Dashboard Your Board Actually Trusts (In 6 Steps)

TL;DR If your board is asking questions you can’t answer in real time, you probably don’t have a data problem. It’s more of an infrastructure problem. Most nonprofits are sitting...

Episode 81_Randy Molland

April 17, 2026

How Nonprofits Can Use LinkedIn to Find and Cultivate New Donors

TL;DR: Most fundraisers we talk to have the same problem: They need more business partners. They want a mid-level pipeline that can sustain their programs.  And they have no idea...

Virtuous Raise Widgets

April 14, 2026

New in Virtuous Raise: Widgets Are Here to Turn Every Page Into a Fundraising Opportunity

TL;DR: You know the moment. A donor lands on your website, reads a story that moves them, and they’re ready to give. But the donate button is buried. Or worse,...

Actionable tips and insights for personalizing
donor engagement with responsive fundraising.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer