Join us for the Virtuous User Summit

August 19-21, 2025

📣 Responsive Nonprofit Summit • Free + Virtual 🎉

June 4-5, 2025

Practical Strategies. Real Results. Free to Attend.

The Responsive Nonprofit Summit June 4-5, 2025

Responsive Nonprofit Summit • Free + Virtual

March 11-12, 2026

Already a Virtuous customer? Our Professional Services help with Data and Report Clean-Up, Custom Training, Consulting and Giving Page Optimization.

Featured Stories

Nonprofit Conferences 2026: Best 16 Events for Fundraisers This Year

February 27, 2026

Nonprofit Conferences 2026: Best 16 Events for Fundraisers This Year

TL;DR You’ve probably been there. Your team comes back from a conference energized. Three notebooks. A dozen business cards. A tote bag full of vendor swag. And within two weeks,...

What the 2026 Nonprofit AI Adoption Report Reveals About How Nonprofits Actually Use AI

What the 2026 Nonprofit AI Adoption Report Reveals About How Nonprofits Actually Use AI

How to Build Capital Campaigns Around Real Donor Conversations

How to Build Capital Campaigns Around Real Donor Conversations

2026 Nonprofit AI Adoption Report: What 346 Nonprofits Revealed About AI in Fundraising

2026 Nonprofit AI Adoption Report: What 346 Nonprofits Revealed About AI in Fundraising

Recent

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August 15, 2024

Ask a Responsive Fundraiser featuring T. Clay Buck

Welcome back to Ask a Responsive Fundraiser. This week, we’re excited to show off our spiffy new branding and even more excited to welcome T. Clay Buck to the column!...

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August 14, 2024

The Power of a Successful CRM Conversion: Real-Life Lessons from Nonprofits

Using a Customer Relationship Management (CRM) system at a nonprofit can significantly enhance the organization’s ability to build relationships, manage data, and drive successful fundraising campaigns. Successful CRM conversions are...

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August 13, 2024

Virtuous Named to the Inc. 5000 for the Third Year in a Row

With a three-year revenue growth of over 551%, Virtuous ranks No. 916 among America’s fastest-growing private companies. PHOENIX, August 13, 2024 – Inc. revealed today that Virtuous, the leading Responsive...

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August 13, 2024

Plan Ahead: 6 Questions to Ask to Get Year-End Fundraising on Track

As we approach mid-August, you might think it’s too early to consider year-end fundraising, but now is a great time to start building a plan so you aren’t rushed as...

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August 12, 2024

How Digital Marketing for Nonprofits Can Amplify Your Impact

It's essential to recognize that effective digital marketing is key to spreading awareness, attracting supporters, and advancing the cause.

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August 9, 2024

5 Crucial Fundraising KPIs Every Nonprofit Needs

If you put 10 fundraisers (bonus points if they’re consultants) in a room and ask them to list the crucial fundraising KPIs every nonprofit should measure, you’ll get 8,982 recommendations....

Actionable tips and insights for personalizing
donor engagement with responsive fundraising.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer