Join us for the Virtuous User Summit

August 19-21, 2025

Register Now

📣 Responsive Nonprofit Summit • Free + Virtual 🎉

June 4-5, 2025

Register Now

Practical Strategies. Real Results. Free to Attend.

The Responsive Nonprofit Summit June 4-5, 2025

Register Now

Responsive Nonprofit Summit • Free + Virtual

March 11-12, 2026

Register Now

Respond '26 (User Summit)

May 27-29, 2026

Register Now

Already a Virtuous customer? Our Professional Services help with Data and Report Clean-Up, Custom Training, Consulting and Giving Page Optimization.

Learn more
Request a Demo

The Virtuous Blog

Search

Featured Stories

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

May 15, 2026

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

A friend of mine, Susan, recently told me a story about the $50 monthly gift she had been giving to her alma mater for two decades. This year, after reading...
The 2026 Virtuous Benchmark Report for Education Nonprofits

How to Use The 2026 Virtuous Benchmark Report for Education Nonprofits
Building Sustained Giving Through Human Connection and Technology With Chris Larson

Building Sustained Giving Through Human Connection and Technology
Turning Program Metrics Into Fundraising Fuel With Chris Palombo

Turning Program Metrics Into Fundraising Fuel

Recent

Virtuous’ First-Ever Benchmark Report with CEO Gabe Cooper

October 8, 2024

Virtuous’ First-Ever Benchmark Report with CEO Gabe Cooper

In this episode of The Responsive Lab, Stephen and Carly are joined by Virtuous’ very own CEO, Gabe Cooper, for a talk about Virtuous’ first-ever Benchmark Report!  Gabe begins by...
optimize GivingTuesday

October 8, 2024

Optimize Your GivingTuesday Success: How Nonprofits Can Leverage Marketing and Donation Platforms to Achieve Results

GivingTuesday isn’t just a day; it’s a global movement that champions generosity, unity, and collective impact. What started as a modest initiative at New York City’s 92nd Street Y’s Belfer...
Scale Donor Engagement: Personalize and Automate Your Outreach with Virtuous

October 8, 2024

Scale Donor Engagement: Personalize and Automate Your Outreach with Virtuous

In today’s rapidly evolving nonprofit sector, standing out is no longer about how much you communicate. It’s about how personal and meaningful your engagement is. Gone are the days of...
Strengthening donor loyalty

October 7, 2024

Strengthening Donor Loyalty: Rethinking Engagement, Experience, and the Myth of Donor Fatigue

The decline in donors and volunteers isn’t due to “donor fatigue” but a lack of meaningful engagement. To build donor loyalty, nonprofits need to focus on gratitude, personalized communication, showing...
Ask a Responsive Fundraiser Carly Berna

October 3, 2024

Ask a Responsive Fundraiser: Stagnating Fundraising Stats, Donor Portfolios, and More

Explore tips, insights, and best practices for responsive fundraising in this expert-led blog, helping nonprofits overcome challenges and grow on a budget.
Donor Lifecycle graphic

October 2, 2024

Master the Donor Lifecycle: Key Stages & Strategies for Success

Master the donor lifecycle with our comprehensive guide. Learn key stages, best practices, and strategies to enhance donor engagement and boost nonprofit success.
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
Subscribe Now

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

Request a Demo
“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer