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June 4-5, 2025

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The Responsive Nonprofit Summit June 4-5, 2025

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The Virtuous Blog

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Featured Stories

Clay Buck Interview with Virtuous: Nonprofit Data and AI

February 5, 2026

What AI Actually Changes (and Doesn't Change) About Nonprofit Data

TL;DR: AI can’t fix bad data. Garbage in, garbage out still applies. Your donor data is a story your supporters are telling you. Listen to it. Data security and governance...
N1 Philanthropy: The Case for Precision Giving in an Attention Economy

N1 Philanthropy: The Case for Precision Giving in an Attention Economy
Best CRM for Nonprofits in 2026

Best CRM for Nonprofits in 2026: How to Choose the Right Platform for Your Organization
Responsive Lab Thumbnail Sonja Howden

Building Trust with Donors Through Better Impact Measurement with Sonja Schappert Howden

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5 Years Since COVID: How Fundraising’s Changed and What It Means for You

March 27, 2025

5 Years Since COVID: How Fundraising’s Changed and What It Means for You

Five years after COVID-19, fundraising has transformed with digital engagement, AI, and data-driven strategies. Discover key trends and get the FREE report!
Cathexis Guest Blog

March 27, 2025

3 Ways to Improve Your Nonprofit’s Fundraising Results

Discover three practical ways to improve your nonprofit’s fundraising results—without adding more campaigns to your calendar. Clean data, personal outreach, and optimized donation pages can make a big impact.
Smarter Fundraising for Human Services How to See Sustainable Growth with Better Systems and Technology-2

March 25, 2025

Smarter Fundraising for Human Services: How to See Sustainable Growth with Better Systems and Technology

Discover how human services organizations can achieve sustainable fundraising growth with better technology, automation, and donor engagement strategies.
How to Listen To and Understand Your Donors

March 25, 2025

How to Listen to and Understand Your Donors with Chris Barlow

In this episode of The Responsive Lab, Carly and Scott sit down with Chris Barlow, Customer Happiness Director at Beeline Marketing, to explore how nonprofits can break through digital noise...
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March 24, 2025

How to Measure and Improve Your Nonprofit's Conversion Rate

Your conversion rate is more than a number. Learn how it reveals donor behavior, highlights missed opportunities, and helps you raise more with every visit.
Best Nonprofit Donor Management Software

March 18, 2025

Why Virtuous Is the Best Nonprofit Donor Management Software: A Complete Guide

Struggling to engage donors in meaningful ways? The right nonprofit donor management software can help you personalize outreach, boost retention, and drive generosity.
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer