Join us for the Virtuous User Summit

August 19-21, 2025

๐Ÿ“ฃ Responsive Nonprofit Summit โ€ข Free + Virtual ๐ŸŽ‰

June 4-5, 2025

Practical Strategies. Real Results. Free to Attend.

The Responsive Nonprofit Summit June 4-5, 2025

Contents

Transforming Major Gifts Through the Collaborative Ask with Gail Perry

In this episode of The Responsive Lab, hosts Scott Holthaus and Carly Berna sit down with fundraising expert Gail Perry, internationally recognized keynote speaker, consultant, and author of Fired-Up Fundraising

With over 30 years of experience coaching nonprofits to achieve extraordinary fundraising results, Gail shares her insights on building a thriving major gifts program.

Also in this episode, Gail shares:

  • How nonprofits can adapt their major gifts strategy in times of crisis
  • The power of a collaborative askโ€”and an example of it in action
  • How technology can enhance donor engagement while maintaining personal connections
  • The key metric fundraisers should track to drive success
  • Should board members be major donors? Tips on finding the right balance

Donโ€™t miss this exciting conversation on transforming donor relationships and elevating fundraising efforts.

Learn more about Gail Perry and sign up for her newsletter at gailperrygroup.com. You can also reach out to Gail at [email protected].

Listen Now

Learn More

The Responsive Lab is brought to you by Virtuous.

Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, itโ€™s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist

Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

What you should do now

Below are three ways we can help you begin your journey to building more personalized fundraising with responsive technology.

See the Virtuous platform in action.  Schedule a call with our team for personalized answers and expert advice on transforming your nonprofit with donor management software.

Download our free Responsive Maturity Model and learn the 5 steps to more personalized donor experiences.

If you know another nonprofit pro whoโ€™d enjoy reading this page, share it with them via Email, Linkedin, Twitter, or Facebook.

The Responsive Maturity Model
5 Steps to More Personalized Donor Experiences
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Nonprofit CRM Migration Guide: Conquer Frustration, Fuel Growth

Nonprofit CRM Migration Guide: Conquer Frustration, Fuel Growth

Learn how nonprofits can thrive through a CRM transition with strategies for data migration, team buy-in, and choosing the right system.
Building Donor Relationships Through Thoughtful Data Practices with Christine Robertson

Building Donor Relationships Through Thoughtful Data Practices with Christine Robertson

In this episode of The Responsive Lab, Virtuous co-hosts Carly Berna and Scott Holthaus talk with Diana Hoyt, founder of Formula for Fundraising.
From Database to Donation Engine: How to Use Your Nonprofit CRM As a Fundraising Machine

From Database to Donation Engine: How to Use Your Nonprofit CRM As a Fundraising Machine

Discover how to turn your CRM into a donor engagement and revenue growth engine. Learn from industry expert Andrew Olsen in this actionable webinar recap.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

โ€œVirtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.โ€
Todd Shinabarger
Chief Information Officer