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March 11-12, 2026

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May 27-29, 2026

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The Virtuous Blog

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Featured Stories

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

May 15, 2026

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

A friend of mine, Susan, recently told me a story about the $50 monthly gift she had been giving to her alma mater for two decades. This year, after reading...
The 2026 Virtuous Benchmark Report for Education Nonprofits

How to Use The 2026 Virtuous Benchmark Report for Education Nonprofits
Building Sustained Giving Through Human Connection and Technology With Chris Larson

Building Sustained Giving Through Human Connection and Technology
Turning Program Metrics Into Fundraising Fuel With Chris Palombo

Turning Program Metrics Into Fundraising Fuel

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When Nonprofits Embrace AI Extraordinary People, Extraordinary Tools

July 30, 2025

When Nonprofits Embrace AI: Extraordinary People, Extraordinary Tools

Explore how today’s nonprofit leaders can begin to wield tools like AI to reimagine generosity in an age where connection has never been more needed.
Responsive Lab YT Thumbnail - Brady Josephson

July 29, 2025

Creating Memorable Experiences for Modern Donors with Brand Building with Brady Josephson

In this episode of The Responsive Lab, Brady Josephson makes the case for long-term brand marketing in a nonprofit world obsessed with short-term returns.
Janeth Carreon Guest Blog

July 22, 2025

Your Impact Is Why Donors Give—Let’s Make Sure They See It

What is the number one reason why donors choose to give to your nonprofit? The impact you create. But here is the challenge: doing life-changing work and measuring and communicating...
Responsive Lab Thumbnail - John Mark Vanderpool

July 22, 2025

Beyond the Ask: Why Donor Lifetime Value Should Shape Your Strategy with John Mark Vanderpool

In this episode of The Responsive Lab, John Mark Vanderpool shares how understanding and leveraging donor LTV can completely shift your fundraising strategy.
Responsive Lab Thumbnail

July 15, 2025

Leading Change with Empathy: The PAUSE Framework for Nonprofits with Heather Hiscox

In this episode of The Responsive Lab, Heather Hiscox unpacks how nonprofits can lead organizational change with empathy, inclusion, and clarity.
Virtuous and Verified First Unite to Help Nonprofits Onboard People Faster and Keep Communities Safe

July 10, 2025

Virtuous and Verified First Unite to Help Nonprofits Onboard People Faster and Keep Communities Safe

Virtuous and Verified First now work together to simplify background checks. Welcome staff and volunteers faster, stay compliant, and keep your mission moving without missing a beat.
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer