In this episode of The Responsive Lab, co-hosts Carly Berna and Scott Holthaus sit down with Javan Van Gronigen, founder and creative director of Fifty & Fifty and Donately, to unpack the insights behind the 2025 Nonprofit Peer Report.
Javan shares surveying over 160 nonprofit leaders identified the top challenges nonprofit teams are facing today: misalignment, siloed data, brand confusion, and the inability to confidently execute digital strategies.
From the power of donor-centric messaging to the rise of personalized, AI-powered donor journeys, this conversation dives deep into the core disconnects that hinder generosity, and how organizations can close the gap.
- Download the full 2025 Nonprofit Peer Report here
- Connect with Javan: Donately | Fifty & Fifty | LinkedIn
- Explore Javan’s podcast: Good with Pixels
- Check out the blog “Do Nonprofits Need an AI Policy?”
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The Responsive Lab is brought to you by Virtuous.
Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it’s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist.
