TL;DR: Donors tell your organization what matters to them through the pages they visit, the emails they open, the events they attend, and the gifts they give. A fundraising team
TL;DR: A donor receives a text from your organization. What have you given them a reason to expect: another request for money, an update about the work they care about,
When a capital campaign shows up on the horizon, many board members have the same first reaction. They often assume they’ll have to go ask everyone they know for money.
A few weeks ago in Nashville, in a room deliberately kept small, Gabe Cooper and I launched our new book, N1 Philanthropy, into the world. I expected to spend the
TL;DR Most fundraisers know the feeling. Donor counts are shrinking, acquisition costs keep climbing, and the same small group of loyal supporters is asked to carry more every year. Meanwhile,
TL;DR From November (or earlier) through January, fundraising teams are processing donations, sending receipts, tending donor relationships, and getting ready for year-end. Wondering whether your software will hold up shouldn’t
TL;DR: Your donors want to stay connected to the causes they care about. And when it comes to managing their giving, the experience should be simple. That’s why we’re introducing
TL;DR: Fundraising doesn’t always happen behind a desk. For major gift officers and field fundraisers, some of the most important work happens between donor meetings, on the road, or during
TL;DR: The Portfolio Problem Most MGOs carry a mental shortlist of around 20 donors. Those are the relationships that get consistent attention. Everyone else in the portfolio, mid-level donors, lapsed
TL;DR: A Different Approach to Wealth Screening All gift officers strive to know their donors personally…what they care about, why they give, important personal details about their lives. But at
TL;DR: Fifteen years in advancement services taught me that most bad asks are not so much a relationship problem. But a bit more of a homework problem. Doing the research
TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
