Building Product-Centered Donor Experiences
TL;DR: If you lead marketing or fundraising at a nonprofit, you already feel the squeeze. Donors have less attention to give, more places to give it, and a credit card
June 15, 2026
TL;DR: If you lead marketing or fundraising at a nonprofit, you already feel the squeeze. Donors have less attention to give, more places to give it, and a credit card
TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at
TL;DR: When Optimization Feels Like Guesswork Most donation pages are built once and left alone. Your team works hard to get the layout right, the ask amounts set, the copy
TL;DR The numbers on your dashboard might still look fine. But the work feels harder than it used to. Retention keeps sliding, more of your revenue rides on fewer donors,
TL;DR Most nonprofit teams are running two conversations about AI at once. Until leaders deal with the quiet conversation, the loud one goes nowhere. That’s the core of a recent
TL;DR If you lead fundraising at a rescue mission, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with campaign deadlines, donor calls,
TL;DR Talk to any veteran major gift officer long enough, and a version of this story will surface. He had been cultivating a prospect for six months. Coffee meetings, a
Virtuous, the category-leading responsive fundraising platform for nonprofits, has been named to Inc.’s 2026 Best Workplaces list. It’s the fourth consecutive year Virtuous has made the list, which recognizes the
Does your team have a strategy in place for maximizing corporate matching gifts? If not, you’re likely missing out on a ton of revenue available to nonprofits like yours. When
As Giving Tuesday approaches, nonprofits everywhere are getting ready to make the most of the international day of charitable giving. What is Giving Tuesday? Giving Tuesday occurs the first Tuesday
This guest post was provided by Double the Donation Effective matching gift strategies can help your nonprofit secure additional fundraising revenue, increase donor engagement, and build mutually beneficial relationships with
Maximize your matching gift fundraising with strategic donor engagement, amplifying your nonprofit’s revenue potential and impact.
This post was contributed by Double the Donation. Double the Donation helps nonprofits and educational institutions increase fundraising from corporate matching gift and employee volunteer grant programs. If your organization
Discover how leading nonprofits leverage corporate matching programs to significantly boost their revenue and donor impact.
So far, this year is shaping up to be quite an unpredictable one, with economic strain affecting every industry across the board. However, nonprofit organizations may be hit harder than
Explore innovative fundraising ideas for impactful financial growth this year.
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
