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June 4-5, 2025

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The Responsive Nonprofit Summit June 4-5, 2025

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The Virtuous Blog

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Featured Stories

N1 Philanthropy: The Case for Precision Giving in an Attention Economy

February 3, 2026

N1 Philanthropy: The Case for Precision Giving in an Attention Economy

TL;DR → Philanthropy has long emphasized targeting and segmentation, often without questioning the underlying assumption: people are best understood in groups. → The concept of N of one, rooted in...
Best CRM for Nonprofits in 2026

Best CRM for Nonprofits in 2026: How to Choose the Right Platform for Your Organization
Responsive Lab Thumbnail Sonja Howden

Building Trust with Donors Through Better Impact Measurement with Sonja Schappert Howden
Responsive Lab Thumbnail - Marc Stein

Building a Relationship-First Fundraising Culture with Marc Stein

Recent

RNS Viktoria Harrison - YT Thumbnail

October 14, 2025

The charity: water Experience Lab: Our Bet on In-Person, Immersive Storytelling with Viktoria Harrison

Charity: Water’s Victoria Harrison shares how immersive storytelling and a small-town lab sparked $2M in new giving.
Virtuous Volunteer Day

October 14, 2025

Virtuous Volunteer Day 2025: Putting Our Values Into Action

At Virtuous, supporting nonprofits is what we do every day.  Our typical approach? Powering the engine that is our Responsive fundraising platform. With our suite of connected fundraising, automation, and...
Giving Tuesday Email Examples

October 8, 2025

8 Helpful Giving Tuesday Email Examples to Inspire Your Campaign

End-of-year bustle doesn’t always lend itself to getting creative in fundraising campaigns. But when Giving Tuesday rolls around, sending out the same copy/pasted emails from last year just won’t cut...
DAF Day

October 7, 2025

DAF Day: 7 Reasons Your Nonprofit Should Join the Movement

You’ve probably heard of Giving Tuesday. But have you heard of DAF Day?  DAF Day is a new national day of giving that promotes the use of donor-advised funds (DAFs)...
Responsive Lab Thumbnail - Tammy Zonker

October 7, 2025

Calling All Heroes: Bridging the Divide in Modern Fundraising with Tammy Zonker

Tammy Zonker explores human-centered fundraising, blending donor and community-centered approaches for greater impact.
Responsive Lab Thumbnail - RNS 10.2

October 2, 2025

Top 3 Digital Marketing Mistakes You’re Probably Making and How to Fix Them with Chris Barlow, Brady Josephson, and Matt Scott

Discover 3 nonprofit marketing mistakes and how to avoid them with Chris Barlow, Brady Josephson, and Matt Scott on The Responsive Lab.
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer