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The Virtuous Blog

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Featured Stories

Clay Buck Interview with Virtuous: Nonprofit Data and AI

February 5, 2026

What AI Actually Changes (and Doesn't Change) About Nonprofit Data

TL;DR: AI can’t fix bad data. Garbage in, garbage out still applies. Your donor data is a story your supporters are telling you. Listen to it. Data security and governance...
N1 Philanthropy: The Case for Precision Giving in an Attention Economy

N1 Philanthropy: The Case for Precision Giving in an Attention Economy
Best CRM for Nonprofits in 2026

Best CRM for Nonprofits in 2026: How to Choose the Right Platform for Your Organization
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Building Trust with Donors Through Better Impact Measurement with Sonja Schappert Howden

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September 24, 2024

Turning Fans into Donors: Making the Nonprofit Connection with Justin McCord

In this episode, your Virtuous co-hosts, Stephen Boudreau and Carly Berna, bring in special guest, Justin McCord of RKD Group. Justin is an industry-leading marketer, with more than a decade...
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September 23, 2024

The Perfect Timeline for Migrating to a New CRM

Migrating to a new Customer Relationship Management (CRM) system is one of the most strategic moves an organization can make, especially for nonprofits that rely on strong donor engagement and...
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September 20, 2024

How to Align a CRM Selection with Your Advancement Strategy

In today’s fast-paced nonprofit environment, aligning your CRM (Customer Relationship Management) system with your advancement strategy is crucial for success. This alignment ensures that your organization can effectively engage donors,...
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September 19, 2024

Virtuous Secures $100M Funding Round Led by Susquehanna Growth Equity (SGE)

PHOENIX, AZ – September 19, 2024—Virtuous, the leading Responsive Fundraising Software helping nonprofits grow giving, today announced a minority growth investment through a funding round led by Susquehanna Growth Equity...
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September 19, 2024

What Our New Funding and New Partner Mean for Virtuous

I couldn’t be more excited to announce our Series C funding round led by Susquehanna Growth Equity (SGE). This new investment represents a huge step forward for Virtuous in our...
5 ways to level up your donor experience with Virtuous

September 18, 2024

5 Ways You Can Level Up Your Donor Experience

In today's fast-paced and digitally connected world, nonprofits face unique challenges in building meaningful relationships with donors. Many organizations still rely on traditional, one-size-fits-all fundraising strategies that fail to resonate...
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
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Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer