nonprofit financial success

5 Essentials for Nonprofit Financial Success in 2025

We’re thrilled to welcome Karen Houghton to the Virtuous blog! As the CEO of Infinite Giving, Karen helps nonprofits achieve financial sustainability through smart cash management, curated investments, and streamlined

how to increase new donor acquisition

How to Increase New Donor Acquisition

New donor acquisition is an essential building block for every nonprofit. While donor retention is more cost-effective, every organization faces natural attrition, making new donor acquisition vital for sustaining and

5 Reasons Why Texting Complements Email

Email is still one of the top sources of online donations. But did you know that email drives a much lower percentage of nonprofit online revenue than six years ago?

Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Nonprofit CRM

Everything you need to build better relationships and increase impact with confidence.

Marketing & Email

Send comprehensive, omni-channel campaigns to activate donors and increase engagement.

Events

Produce virtual, hybrid, or in-person events that are personalized and raise more.

Volunteer Mobilization

Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.

Automation

Design personalized donor journeys, plus automate back-office processes and task management.

Signals

Actionable insights to help retain donors and extend engagement.

Online Giving

Design effective online giving experiences that celebrate the impact of each donation.

Business Intelligence

Enterprise-grade business intelligence and analytics to improve decision-making.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer