Winning Donor Acquisition

Winning Donor Acquisition: Strategies to Attract, Track, and Retain More Donors in 2025

In the ever-evolving landscape of nonprofit fundraising, donor acquisition remains a top priority. The key to success is not just attracting donors but doing so in a way that ensures long-term engagement and retention. In a recent webinar featuring experts from Virtuous and Salem Media Group, we explored proven strategies to attract, track, and retain donors effectively. Here are the key takeaways from the session.

How Responsive Fundraising Can Empower Sustained Growth in 2025 (and beyond)

Future-Proofing Higher Ed Fundraising: How Responsive Fundraising Can Empower Sustained Growth in 2025 (and beyond)

Higher education institutions face a rapidly evolving fundraising landscape. With reductions in state and local funding, increased competition for donor dollars, and growing expectations to personalize engagement, fundraisers must embrace innovative strategies to sustain and grow donor support. Responsive fundraising provides a modern, data-driven approach to overcoming these challenges while deepening donor relationships and improving fundraising outcomes.

Ask a responsive fundraiser Kyle Cartwright

Ask a Responsive Fundraiser with Kyle Cartwright

Welcome back to Ask a Responsive Fundraiser! This week, we are thrilled to have Kyle Cartwright, the Interim Executive Director and Director of Development at Civic Nebraska, a nonprofit advancing

Ask a Responsive Fundraiser Carly Berna

Ask a Responsive Fundraiser with Carly Berna

We’re happy to welcome our very own Carly Berna back to Ask a Responsive Fundraiser. This week, she tackles fundraising metrics, brand refreshing, and using AI in nonprofit work.  Be

Switch CRMs resource

The Resource You Need to Switch CRMs

Imagine you’ve just joined a nonprofit and are responsible for some level of fundraising. You start getting acquainted with all of the tools you have at your disposal, and you

Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Nonprofit CRM

Everything you need to build better relationships and increase impact with confidence.

Marketing & Email

Send comprehensive, omni-channel campaigns to activate donors and increase engagement.

Events

Produce virtual, hybrid, or in-person events that are personalized and raise more.

Volunteer Mobilization

Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.

Automation

Design personalized donor journeys, plus automate back-office processes and task management.

Signals

Actionable insights to help retain donors and extend engagement.

Online Giving

Design effective online giving experiences that celebrate the impact of each donation.

Business Intelligence

Enterprise-grade business intelligence and analytics to improve decision-making.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer