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The Twenty You Know

September 1, 2026

The Twenty You Know: What Happens When Donor Knowledge Stops Being Rationed

TL;DR Years ago I sat in a conference room with a printed list of names a model had ranked. That work eventually became two patents. At the time it was...
Dave Raley - How to Spark Growth In Your Recurring Giving Program

How to Spark Growth in Your Recurring Giving Program
End of Year Giving

12 Ultimate End of Year Giving Campaign Ideas for Nonprofits
How to Build a Donor Stewardship Plan Using Birthday Automations

How to Build a Donor Stewardship Plan Using Birthday Automations

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Boosting End-ofpYear Fundraising With Data & Multi-Channel Campaigns

November 4, 2024

Boosting End-of-Year Fundraising With Data & Multi-Channel Campaigns

End-of-year (EOY) fundraising is one of the most critical periods for nonprofits. With the holiday season inspiring generosity, it’s a chance to make a lasting impact on your mission. Presented...
education benchmark

November 4, 2024

Boosting Fundraising in Education Nonprofits: Insights from the 2024 Education Benchmark Report

We're taking another deep dive into the 2024 Virtuous Benchmark Report—this time with a focus on education nonprofits and how they can boost their fundraising efforts. Together with SJ Consulting,...
Virtuous Benchmark Report Insights with Accordant & DonorSearch

November 4, 2024

Driving Healthcare Nonprofit Growth: Virtuous Benchmark Report Insights with Accordant & DonorSearch

Virtuous took another deep dive into the 2024 Benchmark report with a specific emphasis on healthcare nonprofits and how to boost their fundraising efforts. Teaming up with Accordant's Betsy Chapin...
declining fundraising trends

November 4, 2024

3 Ways to Overcome Declining Fundraising Trends for Nonprofits

The latest declining fundraising trends, and those of the last few years, are troubling to say the least. Nonprofits are seeing a decline in giving when adjusted for inflation, giving...
Nicholas Kristock

October 31, 2024

Ask a Responsive Fundraiser: Video Content, Donor Follow-Up, and More

Welcome back to Ask a Responsive Fundraiser, where we tackle some of the most pressing questions nonprofit organizations face in their quest to make a difference. This week, we welcome...
Virtuous + Dataro integration

October 30, 2024

Virtuous + Dataro: How to Make AI Work for Your Nonprofit

This post was co-written with the Dataro team, and can also be found on their blog here. It’s no secret that nonprofits are facing challenges in donor engagement. How donors...
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer