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The Virtuous Blog

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Featured Stories

How to Build a Consecutive Giving Program

March 23, 2026

How to Build a Consecutive Giving Program That Strengthens Donor Loyalty

TL;DR: You know those donors who show up every single year? Maybe they give $25. Maybe they give $500. The dollar amount changes, but the behavior stays the same. They...
Building a Donor Strategy That Honors Every Gift

Building a Donor Strategy That Honors Every Gift
15 Best Donation Platforms for Nonprofits to Boost Your Fundraising in 2026

15 Best Donation Platforms for Nonprofits to Boost Your Fundraising in 2026
How to Build a Brand That Drives Long-Term Fundraising Growth

How to Build a Brand That Drives Long-Term Fundraising Growth

Recent

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September 10, 2019

Modern Donor Stewardship Requires More Listening

Modern donor stewardship looks completely different than anything we’ve seen in the past. We’re not talking about smartphones and email. Those are technology trends your organization has already adapted to....
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September 4, 2019

4 New Nonprofit Fundraising Techniques

The fundraising landscape has changed significantly in the past ten years, and nonprofits have to adapt to succeed. Trying new fundraising techniques can help your organization grow and meet donors’...
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September 3, 2019

Nonprofit content marketing: storytelling vs. messaging

To connect to donors of today, your nonprofit must provide value. Before you can expect recurring, ever-growing generosity from your donor base, you must be generous with information, opportunity and...
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September 2, 2019

5 Elements Your Nonprofit Email Welcome Series Needs

When a new person joins your nonprofit’s email list, it’s a cause for celebration. Your marketing efforts are working! People are interested in your organization! But before you put on your...
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August 29, 2019

Nonprofit Growth Begins with Giving to Your Donors

Explore effective strategies for nonprofit growth by focusing on donor generosity in this insightful article.
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August 28, 2019

The untapped nonprofit strategy you might have missed

“Stay in touch.” “Center the donor in your storytelling.” “Show impact.” Do you use any of these as your nonprofit development strategy? Of course, you do. And so does everyone...
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
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Todd Shinabarger​
Chief Information Officer