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The Virtuous Blog

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Featured Stories

How to Build a Consecutive Giving Program

March 23, 2026

How to Build a Consecutive Giving Program That Strengthens Donor Loyalty

TL;DR: You know those donors who show up every single year? Maybe they give $25. Maybe they give $500. The dollar amount changes, but the behavior stays the same. They...
Building a Donor Strategy That Honors Every Gift

Building a Donor Strategy That Honors Every Gift
15 Best Donation Platforms for Nonprofits to Boost Your Fundraising in 2026

15 Best Donation Platforms for Nonprofits to Boost Your Fundraising in 2026
How to Build a Brand That Drives Long-Term Fundraising Growth

How to Build a Brand That Drives Long-Term Fundraising Growth

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January 20, 2020

[Podcast] Dan Reed (Part II) on How To Inspire Generosity At Scale

Dan Reed shares scalable strategies to inspire generosity, offering insights for nonprofits to amplify their impact and reach.
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January 1, 2020

[Podcast] Greg Warner, CEO of MarketSmart on What Donors Really Want

Greg Warner, the CEO of , to talk about his personal experience as a disgruntled donor, what today's donor really wants from nonprofits, and he's seen nonprofits tap to build...
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January 1, 2020

[Podcast] Gabe Cooper on Responsive Fundraising

We’re changing things. We’re creating a space where ideas and people focused on fundraising for our world’s most important causes can collide. Why? The world your nonprofit is fundraising in...
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December 20, 2019

Why Marketing Automation for Nonprofits Matters to New Donors

When we talk about marketing automation for nonprofits, it’s easy to see what the organization gets out of it. Better communication with less tedium, more meaningful donor engagements, and increased...
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December 12, 2019

3 Critical Stakeholders in Responsive Fundraising

Being the first in your organization to believe in responsive fundraising is exciting. You see the value in treating every donor like a major donor and the power of personalization....
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November 20, 2019

Fundraising Tools You Should be Using to Increase Revenue

Fundraising comes with a lot of uncertainty in the nonprofit world. Often, it’s hard to know where to start. Getting started is only half the battle—it can be even more...
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer