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The Virtuous Blog

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Featured Stories

Clay Buck Interview with Virtuous: Nonprofit Data and AI

February 5, 2026

What AI Actually Changes (and Doesn't Change) About Nonprofit Data

TL;DR: AI can’t fix bad data. Garbage in, garbage out still applies. Your donor data is a story your supporters are telling you. Listen to it. Data security and governance...
N1 Philanthropy: The Case for Precision Giving in an Attention Economy

N1 Philanthropy: The Case for Precision Giving in an Attention Economy
Best CRM for Nonprofits in 2026

Best CRM for Nonprofits in 2026: How to Choose the Right Platform for Your Organization
Responsive Lab Thumbnail Sonja Howden

Building Trust with Donors Through Better Impact Measurement with Sonja Schappert Howden

Recent

Group of nonprofit professionals sitting around a table with their laptops working.

February 10, 2023

A Guide to Volunteer Management Tools

Approximately 25% of the adult population in the United States volunteers, which means effective volunteer management is increasingly important for nonprofits. In fact, when you look at younger generations, that...
Declutter your nonprofit CRM data.

February 9, 2023

How to clean up your CRM data

Is your Nonprofit CRM full of messy donor data? If you work at a busy nonprofit, your days are stacked just trying to keep up with delivering programs and communicating...
Michelle Boggs Podcast 1

February 2, 2023

Why America Gives Report

Thriving nonprofits that see donors that are activated, impassioned, and determined to give back. We learned this and more in on why America gives in the latest episode for the Responsive...
Major Donors

February 1, 2023

Turning Volunteers into Donors: 4 Strategies

Your committed team of volunteers are some of your organization’s greatest advocates and supporters. While they donate their time and skills to your cause, they can also make generous monetary...
Two volunteers moving boxes with a dolly.

January 31, 2023

Mobilize Volunteers with Marketing Automation

Nonprofit marketing automation has revolutionized how organizations are able to mobilize volunteers—providing new and innovative ways to engage and activate supporters. With automation, nonprofits can implement responsive principles to engage...
Katie-Golland-01-scaled

December 22, 2022

After Giving Tuesday: To Year-End And Beyond

You’ve wrapped Giving Tuesday, now what? Giving Tuesday is the global day of giving, kicking off the giving season. This week on The Responsive Weekly, Katie Golland of Classy joined...
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer