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Featured Stories

Aaron Dolton

November 9, 2026

Building Personal Donor Connections Through Text

TL;DR: A donor receives a text from your organization. What have you given them a reason to expect: another request for money, an update about the work they care about,...
Sarah Plimpton

How to Lead Your Board Through a Capital Campaign
Responsive Fundraising, With the Ceiling Removed

Responsive Fundraising, With the Ceiling Removed
Giving Circles

How Nonprofits Can Use the Emerging Trend of Giving Circles to Augment Their Fundraising

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Virtuous_2026-Inc_BestWorkplaces_blog

June 2, 2026

Virtuous Named to Inc.'s Best Workplaces for the Fourth Year in a Row

Virtuous, the category-leading responsive fundraising platform for nonprofits, has been named to Inc.’s 2026 Best Workplaces list. It’s the fourth consecutive year Virtuous has made the list, which recognizes the...
Inights Blog

May 21, 2026

Virtuous Insights: Targeting Donors Most Likely to Give

TL;DR: When Data Feels Like a Barrier Rather Than a Bridge Having served as a fundraiser in the nonprofit and agency space – I’ve felt the weight of analyzing data...
Using Data Quality to Unlock AI's Potential in Fundraising With Erin Stender

May 20, 2026

Using Data Quality to Unlock AI's Potential in Fundraising

TL;DR: Most fundraising teams we talk to are sitting on more data than they’ve ever had, more software than they’ve ever used, and more pressure to “do something with AI”...
The 2026 Virtuous Benchmark Report for Human Services Nonprofits

May 18, 2026

How to Use The 2026 Virtuous Benchmark Report for Human Services Nonprofits

TL;DR If you lead fundraising at a Human Services nonprofit, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with program needs, urgent...
The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

May 15, 2026

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

A friend of mine, Susan, recently told me a story about the $50 monthly gift she had been giving to her alma mater for two decades. This year, after reading...
The 2026 Virtuous Benchmark Report for Education Nonprofits

May 14, 2026

How to Use The 2026 Virtuous Benchmark Report for Education Nonprofits

TL;DR If you lead advancement at a college, university, or education foundation, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with major...
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Todd Shinabarger​
Chief Information Officer