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The Twenty You Know

September 1, 2026

The Twenty You Know: What Happens When Donor Knowledge Stops Being Rationed

TL;DR Years ago I sat in a conference room with a printed list of names a model had ranked. That work eventually became two patents. At the time it was...
Dave Raley - How to Spark Growth In Your Recurring Giving Program

How to Spark Growth in Your Recurring Giving Program
End of Year Giving

12 Ultimate End of Year Giving Campaign Ideas for Nonprofits
How to Build a Donor Stewardship Plan Using Birthday Automations

How to Build a Donor Stewardship Plan Using Birthday Automations

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Breaking Down Silos: How to Boost Team Collaboration and Transparency with Virtuous

October 10, 2024

Breaking Down Silos: How to Boost Team Collaboration and Transparency with Virtuous

In today’s rapidly evolving nonprofit landscape, the traditional one-size-fits-all fundraising approach is no longer effective. Nonprofits are facing increasing challenges: lagging donor retention, disconnection from today’s donors, and outdated legacy...
Ask a Responsive Fundraiser Carly Berna Tamara Wheeler

October 10, 2024

Ask a Responsive Fundraiser: Faith-Based Nonprofit Edition

Welcome back to another edition of Ask a Responsive Fundraiser! This week, Virtuous released the Faith-Based Nonprofit Benchmark Report and hosted a webinar with RKD. Our very own Carly Berna...
Switch CRMs resource

October 9, 2024

The Resource You Need to Switch CRMs

Imagine you’ve just joined a nonprofit and are responsible for some level of fundraising. You start getting acquainted with all of the tools you have at your disposal, and you...
Virtuous’ First-Ever Benchmark Report with CEO Gabe Cooper

October 8, 2024

Virtuous’ First-Ever Benchmark Report with CEO Gabe Cooper

In this episode of The Responsive Lab, Stephen and Carly are joined by Virtuous’ very own CEO, Gabe Cooper, for a talk about Virtuous’ first-ever Benchmark Report!  Gabe begins by...
optimize GivingTuesday

October 8, 2024

Optimize Your GivingTuesday Success: How Nonprofits Can Leverage Marketing and Donation Platforms to Achieve Results

GivingTuesday isn’t just a day; it’s a global movement that champions generosity, unity, and collective impact. What started as a modest initiative at New York City’s 92nd Street Y’s Belfer...
Scale Donor Engagement: Personalize and Automate Your Outreach with Virtuous

October 8, 2024

Scale Donor Engagement: Personalize and Automate Your Outreach with Virtuous

In today’s rapidly evolving nonprofit sector, standing out is no longer about how much you communicate. It’s about how personal and meaningful your engagement is. Gone are the days of...
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer