Join us for the Virtuous User Summit

August 19-21, 2025

📣 Responsive Nonprofit Summit • Free + Virtual 🎉

June 4-5, 2025

Practical Strategies. Real Results. Free to Attend.

The Responsive Nonprofit Summit June 4-5, 2025

Responsive Nonprofit Summit • Free + Virtual

March 11-12, 2026

Respond '26 (User Summit)

May 27-29, 2026

Already a Virtuous customer? Our Professional Services help with Data and Report Clean-Up, Custom Training, Consulting and Giving Page Optimization.

Featured Stories

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

May 15, 2026

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

A friend of mine, Susan, recently told me a story about the $50 monthly gift she had been giving to her alma mater for two decades. This year, after reading...

The 2026 Virtuous Benchmark Report for Education Nonprofits

How to Use The 2026 Virtuous Benchmark Report for Education Nonprofits

Building Sustained Giving Through Human Connection and Technology With Chris Larson

Building Sustained Giving Through Human Connection and Technology

Turning Program Metrics Into Fundraising Fuel With Chris Palombo

Turning Program Metrics Into Fundraising Fuel

Recent

Why Nonprofits Need Marketing Automation

April 1, 2025

Why Nonprofits Need Marketing Automation

Make every donor interaction count. See how marketing automation helps nonprofits personalize outreach, automate tasks, and drive greater generosity.

Can You Transfer Recurring Giving

April 1, 2025

Can You Transfer Recurring Giving When Switching Platforms? Here’s What You Need to Know

Can you transfer recurring giving when switching platforms? Yes! Learn how token migration ensures a smooth transition without losing donor support.

5 Years Since COVID: How Fundraising’s Changed and What It Means for You

March 27, 2025

5 Years Since COVID: How Fundraising’s Changed and What It Means for You

Five years after COVID-19, fundraising has transformed with digital engagement, AI, and data-driven strategies. Discover key trends and get the FREE report!

Cathexis Guest Blog

March 27, 2025

3 Ways to Improve Your Nonprofit’s Fundraising Results

Discover three practical ways to improve your nonprofit’s fundraising results—without adding more campaigns to your calendar. Clean data, personal outreach, and optimized donation pages can make a big impact.

Smarter Fundraising for Human Services How to See Sustainable Growth with Better Systems and Technology-2

March 25, 2025

Smarter Fundraising for Human Services: How to See Sustainable Growth with Better Systems and Technology

Discover how human services organizations can achieve sustainable fundraising growth with better technology, automation, and donor engagement strategies.

How to Listen To and Understand Your Donors

March 25, 2025

How to Listen to and Understand Your Donors with Chris Barlow

In this episode of The Responsive Lab, Carly and Scott sit down with Chris Barlow, Customer Happiness Director at Beeline Marketing, to explore how nonprofits can break through digital noise...

Actionable tips and insights for personalizing
donor engagement with responsive fundraising.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer