Responsive Nonprofit Summit

May 29-31, 2025 | Where fundraisers belong.

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Faith-Based Fundraising CRM

Equip your ministry with a responsive fundraising platform.

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“They’re giving more because you’ve been able to tailor their journey to what they like and don’t like and what they respond to. So that alone, we’ve seen an impact on just how donors respond because you’re able to identify that stuff much much better than other systems we’ve used.”
Kayla Pacheco
Manager of Donor Strategy and Reporting

leading faith-based nonprofits choose Virtuous

Mel Trotter Ministries Logo
Operation-Mobilization
zowehlogo
Impact Campus Ministries logo
JVMIlogo (1)
hope media group
Made-to-Flourish
adult-teen-challenge-logo

Faith-based CRM Benefits

  • Drive More Donations

  • Drive More Donations

    • Impactful Campaign Management: Create multi-channel campaigns that inspire giving and align with your ministry’s mission.
    • Integrated Communication Channels: Reach your donors through email, text, direct mail, and more—all managed from one platform.
    • Real-Time Response Tracking: Monitor giving trends and campaign performance to quickly adapt strategies and maximize impact.
  • Measuring Media Channels

  • Measuring and Analyzing Media Channels

    • Channel Performance Insights: Evaluate the effectiveness of content in driving donor engagement and participation.
    • Integrated Media Analytics: Track giving linked to specific media outreach efforts, ensuring every message aligns with your ministry’s goals.
    • Optimized Media Spend: Identify the most impactful channels to focus resources on where they will make the greatest difference for your mission.
  • Automated Donor Journeys

  • Automated Donor Journeys

    • Donor Stewardship Paths: Create automated giving journeys that guide supporters through tailored messages rooted in your ministry’s values.
    • Event-Driven Automation: Respond to milestones like first-time gifts, recurring donations, or campaign pledges with personalized follow-ups and gratitude.
    • Customizable Workflows: Build journeys that reflect the unique needs of your organization and encourage deeper engagement in your mission.
  • Increase Donor Retention

  • Increase Donor Retention and Build Lasting Relationships

    • Relational Giving Tools: Strengthen connections with donors by understanding their interests and motivations and aligning them with your mission.
    • Personalized Communication: Show appreciation and keep supporters engaged with individualized messages, updates, and impact stories.
    • Engagement Metrics: Monitor donor retention rates, giving patterns, and engagement levels to proactively strengthen relationships and ensure long-term support.

Drive More Donations

  • Impactful Campaign Management: Create multi-channel campaigns that inspire giving and align with your ministry’s mission.
  • Integrated Communication Channels: Reach your donors through email, text, direct mail, and more—all managed from one platform.
  • Real-Time Response Tracking: Monitor giving trends and campaign performance to quickly adapt strategies and maximize impact.

Measuring and Analyzing Media Channels

  • Channel Performance Insights: Evaluate the effectiveness of content in driving donor engagement and participation.
  • Integrated Media Analytics: Track giving linked to specific media outreach efforts, ensuring every message aligns with your ministry’s goals.
  • Optimized Media Spend: Identify the most impactful channels to focus resources on where they will make the greatest difference for your mission.

Automated Donor Journeys

  • Donor Stewardship Paths: Create automated giving journeys that guide supporters through tailored messages rooted in your ministry’s values.
  • Event-Driven Automation: Respond to milestones like first-time gifts, recurring donations, or campaign pledges with personalized follow-ups and gratitude.
  • Customizable Workflows: Build journeys that reflect the unique needs of your organization and encourage deeper engagement in your mission.

Increase Donor Retention and Build Lasting Relationships

  • Relational Giving Tools: Strengthen connections with donors by understanding their interests and motivations and aligning them with your mission.
  • Personalized Communication: Show appreciation and keep supporters engaged with individualized messages, updates, and impact stories.
  • Engagement Metrics: Monitor donor retention rates, giving patterns, and engagement levels to proactively strengthen relationships and ensure long-term support.
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See how Virtuous is helping grow other Faith-based organizations.

“The user experience that Virtuous brought was quite a breath of fresh air for our fundraisers. They were not intimidated by it. They learned it, picked it up quickly, and embraced it. That was quite a significant shift in how our fundraisers operated. The previous system was a bit of drudgery.”
Todd Shinabarger
CIO of Operation Mobilization

Virtuous helps Faith-based fundraisers:

Increase ROI

By using Virtuous, JVMI saw a 600% increase in their ROI.
View Case Study

Connect with
every supporter

Deliver personalized experiences to all your donors.
Impact Campus Ministries logo
View Case Study

Break down
team silos

Share data across teams and make your organization more responsive.
Adult-And-Teen-Challenge
View Case Study

Get a clear view
of your data

Better insights leads
to better results.
Operation-Mobilization
View Case Study
Faith-Based Nonprofits Benchmark Report

BENCHMARK REPORT

Help your nonprofit retain donors
and optimize fundraising efforts

Unlock Key Insights to Boost Donor Retention and Drive Growth.

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ENTERPRISE READY

Built for Scale & Security

Virtuous offers a modern scalable and secure platform built for the complex needs are growing nonprofits.

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Microsoft Tier 1 Partner

Built on Azure
Microsoft Data &
security processes

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Data Security

Leading encryption & security HIPAA Compliant
SSO

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Scalable & Extensible

Customizable Objects/Fields
Open API

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Single Sign On

Integrated into your existing security infrastructure
40+ Integrations

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hear from other Faith-based fundraisers...

"I have worked with Virtuous from two sides: as an end-user utilizing the platform to run a nonprofit, and as a partner doing strategic implementations for organizations that need to increase donor development and mission engagement. From both perspectives, the impact and benefits that Virtuous provides cannot be overstated...Truly, there is no better offering or company in this space.”
Operation Mobilization
Beth FischerMel Trotter
“Without the automation, what we would have done is either a monthly or quarterly campaign where we just grab a data set and send an email manually, or [put] them into Slybroadcast manually and then bring back the results.”
Justin FerrisDirector of Data Operations, JVMI
“We have 5-10% more recurring givers since switching to Virtuous.”
Christopher MatthewsDigital Director at Zoweh
“We asked ourselves what can we do to automate some of the processes and help free me up to continue to thank every donor? Virtuous is the bread and butter of responsive fundraising—giving everybody that same kind of treatment that a major donor would normally get because some of that automation is done for you.”
Jeffrey VanderLaanVice President, Impact Campus Ministries
More Customer Stories

Customer Experience Team

Providing Partner & Playbook to Drive Success

Our Customer Experience team is committed to working alongside your team to ensure you are successful in achieving your goals:

  • White Glove Onboarding & Migration
  • 1-on-1 Training
  • Virtuous Academy Certification
  • Ongoing Personalized Support for Adoption
  • Robust Partner Network
  • Developer Tools
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The recognized leader in
nonprofit fundraising software

g2-user-love
G2 Summer 2024 Award
G2 Summer 2024 Award
G2 Summer 2024 Award
G2 Award for Virtuous
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"Virtuous automation allows us to respond to donors quicker than ever before, bringing another level of relationship with our donors.”
Paul S.VP of Development
“Virtuous is an easy choice because it's user friendly and has robust integrations that minimize manual data entry between systems.”
Troy W.
"We have loved the ease of use of Virtuous. We can communicate with donors based on their giving and preferences."
Meghan M.Senior Manager of Philanthropy Operations
"Virtuous allows our team to look in one spot for shared information on donors and supporters who are close to our mission."
Nydia S.Community Partnerships Coordinator
"Virtuous ties together different systems and is our main repository for donor data. It is the data silo killer for our organization."
Brad D.

Popular Resources for Faith-based Fundraisers

Responsive Maturity Model

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Rescue Mission Benchmark Report_

Masterworks Mission Report

Learn valuable insights, practical tips, and success stories to help your rescue mission organization better understand the evolving landscape of fundraising.

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The CRM tailored for Human Services nonprofits

Save time and retain more donors with the only Responsive Fundraising Platform.

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Request a Demo

Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Nonprofit CRM

Everything you need to build better relationships and increase impact with confidence.

Marketing & Email

Send comprehensive, omni-channel campaigns to activate donors and increase engagement.

Events

Produce virtual, hybrid, or in-person events that are personalized and raise more.

Volunteer Mobilization

Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.

Automation

Design personalized donor journeys, plus automate back-office processes and task management.

Signals

Actionable insights to help retain donors and extend engagement.

Online Giving

Design effective online giving experiences that celebrate the impact of each donation.

Business Intelligence

Enterprise-grade business intelligence and analytics to improve decision-making.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer
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