In this episode of The Responsive Lab, co-hosts Carly Berna and Scott Holthaus sit down with Sterrin Bird, long-time fundraising leader and nonprofit executive-in-residence at Attain Partners, for a conversation on how technology can support—but never replace—the deeply human work of fundraising.
Sterrin unpacks:
- Why so many orgs still get “donor-centricity” wrong
- How AI agents can support mid-level and major gift fundraising at scale
- Why donor trust is your most valuable currency—and how to protect it
- What truths about fundraising will never change, no matter the tools
You’ll walk away with clear direction on how to evaluate AI tools, use them to solve your biggest problems, and keep community, belonging, and authenticity at the heart of your work.
- Connect with Sterrin on LinkedIn or at https://sterrinbird.com/
- Learn more about Attain Partners here.
- Learn more about Current here.
Learn more about Virtuous at virtuous.org/learnmore and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist
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The Responsive Lab is brought to you by Virtuous.
Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it’s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist.
