
Giving USA 2026: How to Turn the Data Into Your Next Move
There’s a story in every study, data set, and list of numbers. And as a former fundraiser and the current Fundraiser in Residence at Virtuous, one of my favorite pastimes

There’s a story in every study, data set, and list of numbers. And as a former fundraiser and the current Fundraiser in Residence at Virtuous, one of my favorite pastimes

TL;DR: Which is more important: annual giving or major gifts? Depending on who you talk to, you may hear drastically different opinions. The truth is that both revenue streams are

TL;DR – Launch a skills bank so professionals can donate their expertise in a structured way. – Create item wish lists tied to specific campaigns to ensure you get what

TL;DR: Nonprofit leaders launch capital campaigns hoping to hit a number, but the campaigns that actually change an organization’s trajectory do more than that. They build something that outlasts the

Prospect Research Tools TL;DR: Data from our 2026 Nonprofit Benchmark Report revealed that 67% of all donor revenue comes from major donors. And 22% from mid-level donors. And while there

Donation Page TL;DR: Let’s talk about your donation page. If a donor makes it all the way to your website giving page, so much of the legwork has already been

TL;DR: One month ago, I stood on a stage in Dallas to close out day two of our Respond conference, the one week each year when our customers come together

The following blog is a re-posted article from our partners at Intrumentl. The new Instrumentl Discover turns prospecting into a conversation. Describe your program in plain language, then refine your

Artificial Intelligence (AI) is no longer just a far-off concept—it’s a transformative force revolutionizing how work gets done, including in the nonprofit sector. While AI may seem complex, its everyday

As we wrap up 2024, we’re taking a moment to reflect on the past year’s successes, challenges, and lessons while looking ahead to 2025. We connected with many of our

As the year draws to a close, you are right in the middle of one of the busiest fundraising seasons of the year. It’s a time to double down on

We are thrilled to announce that Virtuous has again been recognized as a category leader in the G2 Fall 2024 Grid Report, winning 13 badges. This report uses actual user

In today’s fast-paced digital world, nonprofit leaders like you constantly seek innovative ways to keep donors, manage with limited staff, and juggle multiple responsibilities. One technological advancement stands out as

Using a Customer Relationship Management (CRM) system at a nonprofit can significantly enhance the organization’s ability to build relationships, manage data, and drive successful fundraising campaigns. Successful CRM conversions are

Breaking up is hard to do, especially when it involves your Customer Relationship Management (CRM) platform. The process is daunting for a nonprofit, especially when there are multiple data sources

The subscription economy is taking over. We have subscriptions for streaming, software, groceries, healthcare, and more. In fact, the subscription economy is projected to grow to $1.5 trillion by 2025.

Key findings from Giving USA 2024: The Annual Report on Philanthropy for the Year 2023, released today, report that individuals, bequests, foundations, and corporations gave an estimated $557.16 billion to
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.