
What Nobody Tells You About Being a Nonprofit DBA
TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at

TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at

TL;DR: When Optimization Feels Like Guesswork Most donation pages are built once and left alone. Your team works hard to get the layout right, the ask amounts set, the copy

TL;DR The numbers on your dashboard might still look fine. But the work feels harder than it used to. Retention keeps sliding, more of your revenue rides on fewer donors,

TL;DR Most nonprofit teams are running two conversations about AI at once. Until leaders deal with the quiet conversation, the loud one goes nowhere. That’s the core of a recent

TL;DR If you lead fundraising at a rescue mission, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with campaign deadlines, donor calls,

TL;DR Talk to any veteran major gift officer long enough, and a version of this story will surface. He had been cultivating a prospect for six months. Coffee meetings, a

Virtuous, the category-leading responsive fundraising platform for nonprofits, has been named to Inc.’s 2026 Best Workplaces list. It’s the fourth consecutive year Virtuous has made the list, which recognizes the

TL;DR: When Data Feels Like a Barrier Rather Than a Bridge Having served as a fundraiser in the nonprofit and agency space – I’ve felt the weight of analyzing data

Artificial Intelligence (AI) is no longer just a far-off concept—it’s a transformative force revolutionizing how work gets done, including in the nonprofit sector. While AI may seem complex, its everyday

As we wrap up 2024, we’re taking a moment to reflect on the past year’s successes, challenges, and lessons while looking ahead to 2025. We connected with many of our

As the year draws to a close, you are right in the middle of one of the busiest fundraising seasons of the year. It’s a time to double down on

We are thrilled to announce that Virtuous has again been recognized as a category leader in the G2 Fall 2024 Grid Report, winning 13 badges. This report uses actual user

In today’s fast-paced digital world, nonprofit leaders like you constantly seek innovative ways to keep donors, manage with limited staff, and juggle multiple responsibilities. One technological advancement stands out as

Using a Customer Relationship Management (CRM) system at a nonprofit can significantly enhance the organization’s ability to build relationships, manage data, and drive successful fundraising campaigns. Successful CRM conversions are

Breaking up is hard to do, especially when it involves your Customer Relationship Management (CRM) platform. The process is daunting for a nonprofit, especially when there are multiple data sources

The subscription economy is taking over. We have subscriptions for streaming, software, groceries, healthcare, and more. In fact, the subscription economy is projected to grow to $1.5 trillion by 2025.

Key findings from Giving USA 2024: The Annual Report on Philanthropy for the Year 2023, released today, report that individuals, bequests, foundations, and corporations gave an estimated $557.16 billion to
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.