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The Twenty You Know

September 1, 2026

The Twenty You Know: What Happens When Donor Knowledge Stops Being Rationed

TL;DR Years ago I sat in a conference room with a printed list of names a model had ranked. That work eventually became two patents. At the time it was...
Dave Raley - How to Spark Growth In Your Recurring Giving Program

How to Spark Growth in Your Recurring Giving Program
End of Year Giving

12 Ultimate End of Year Giving Campaign Ideas for Nonprofits
How to Build a Donor Stewardship Plan Using Birthday Automations

How to Build a Donor Stewardship Plan Using Birthday Automations

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September 20, 2024

How to Align a CRM Selection with Your Advancement Strategy

In today’s fast-paced nonprofit environment, aligning your CRM (Customer Relationship Management) system with your advancement strategy is crucial for success. This alignment ensures that your organization can effectively engage donors,...
Virtuous_fundingannouncementFunding_Blog (3) (1)

September 19, 2024

Virtuous Secures $100M Funding Round Led by Susquehanna Growth Equity (SGE)

PHOENIX, AZ – September 19, 2024—Virtuous, the leading Responsive Fundraising Software helping nonprofits grow giving, today announced a minority growth investment through a funding round led by Susquehanna Growth Equity...
Virtuous funding Gabe Cooper

September 19, 2024

What Our New Funding and New Partner Mean for Virtuous

I couldn’t be more excited to announce our Series C funding round led by Susquehanna Growth Equity (SGE). This new investment represents a huge step forward for Virtuous in our...
5 ways to level up your donor experience with Virtuous

September 18, 2024

5 Ways You Can Level Up Your Donor Experience

In today's fast-paced and digitally connected world, nonprofits face unique challenges in building meaningful relationships with donors. Many organizations still rely on traditional, one-size-fits-all fundraising strategies that fail to resonate...
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September 16, 2024

How Virtuous Can Help Eliminate Chaos and Frustration in Major Donor Management

Managing relationships with major donors can often feel like juggling too many tasks at once. Traditional approaches to major donor management, characterized by impersonal mass communications, a “one-size-fits-all” strategy, and...
Ask a Responsive Fundraiser Katy Beth Cassell

September 12, 2024

Ask a Responsive Fundraiser: Leadership Changes, Planned Giving, and More

Welcome back to Ask a Responsive Fundraiser, where we tackle some of the most pressing questions nonprofit organizations face in their quest to make a difference. This week, we welcome...
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer