Featured Stories

The AI Engagement Planner in Momentum: A Strategy for Every Donor in Your Portfolio

September 24, 2026

The AI Engagement Planner in Momentum: A Strategy for Every Donor in Your Portfolio

TL;DR: The Portfolio Problem Most MGOs carry a mental shortlist of around 20 donors. Those are the relationships that get consistent attention. Everyone else in the portfolio, mid-level donors, lapsed...

What to Expect: Everything You Need to Know About Migrating to Virtuous CRM+

What to Expect: Everything You Need to Know About Migrating to Virtuous CRM+

How to Launch Planned Giving at Your Nonprofit

How to Launch Planned Giving at Your Nonprofit

What is the Best AI Email Marketing Software for Nonprofits?

What is the Best AI Email Marketing Software for Nonprofits? - Top 5 Choices

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Marketing banner for Virtuous AI Page Builder: Create donation pages in minutes with a live editor mockup showing a fundraising page and AI build prompt.

August 11, 2026

Introducing Virtuous Raise AI Page Builder: Create Donation Pages in Minutes

Virtuous Raise AI Page Builder helps you create complete donation pages by describing what you want in plain language. A built-in Knowledge Base teaches the AI about your mission, programs,...

Virtuous Earns Inc. 5000 for Fifth Consecutive Year and Sets the Standard for AI in Nonprofits

August 11, 2026

Virtuous Earns Inc. 5000 for Fifth Consecutive Year and Sets the Standard for AI in Nonprofits

Five straight years on the ranking of America’s fastest-growing private companies, built on a bet that innovation only counts when fundraisers actually use it Virtuous has been named in the...

Hero banner with the Virtuous logo, bold headline about nonprofits and AI, and a circular portrait of Nathan Chappell (Chief AI Officer) on a blue gradient background.

August 4, 2026

Why Your Nonprofit's Definition of AI is Only Partially Complete

Most nonprofit leaders think they've figured out AI. Learn why the definition keeps moving, and what the organizations seeing real impact do differently.

The Road to N of 1 Philanthropy

July 23, 2026

The Road to N of 1: How Virtuous Is Building the Platform That Removes Administrative Drag and Treats Every Donor as an Individual

At Virtuous, we believe that “good enough” is no longer good enough for nonprofits.  The world that fundraisers operate in is changing every day. More and more households are opting...

Your Pre-Meeting Prospect Research Checklist: 7 Steps to Success

July 22, 2026

Your Pre-Meeting Prospect Research Checklist: 7 Steps to Success

TL;DR:  Fifteen years in advancement services taught me that most bad asks are not so much a relationship problem. But a bit more of a homework problem. Doing the research...

Insights Research Agent - Product Announcement

July 21, 2026

Introducing the Insights AI Research Agent: Deep Prospect Research, Now at Portfolio Scale

TL;DR: When Prospect Research Eats Your Week Gift officers and prospect research teams routinely spend 2 to 4 hours per donor compiling a research briefing before a single meeting or...

Actionable tips and insights for personalizing
donor engagement with responsive fundraising.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer