Featured Stories

The AI Engagement Planner in Momentum: A Strategy for Every Donor in Your Portfolio

September 24, 2026

The AI Engagement Planner in Momentum: A Strategy for Every Donor in Your Portfolio

TL;DR: The Portfolio Problem Most MGOs carry a mental shortlist of around 20 donors. Those are the relationships that get consistent attention. Everyone else in the portfolio, mid-level donors, lapsed...

What to Expect: Everything You Need to Know About Migrating to Virtuous CRM+

What to Expect: Everything You Need to Know About Migrating to Virtuous CRM+

How to Launch Planned Giving at Your Nonprofit

How to Launch Planned Giving at Your Nonprofit

What is the Best AI Email Marketing Software for Nonprofits?

What is the Best AI Email Marketing Software for Nonprofits? - Top 5 Choices

Recent

AverageNonprofitGift_Blog

April 21, 2026

What is the Average Nonprofit Gift? And How to Grow It

TL;DR Most fundraisers know their retention rate. Many track acquisition cost. But average gift amount often gets less attention than it deserves, and that’s where a lot of revenue growth...

DonorRetentionRate_Blog

April 21, 2026

What is a Good Donor Retention Rate for 2026?

TL;DR Donor retention rate is one of the most telling numbers in nonprofit fundraising. Not because it’s the flashiest metric, but because it answers something fundamental: are the people who...

How to Use the 2026 Virtuous Nonprofit Benchmark Report to Gain Clarity and Grow Revenue

April 20, 2026

How to Use the 2026 Virtuous Nonprofit Benchmark Report to Gain Clarity and Grow Revenue

TL;DR If you’ve been heads-down in the day-to-day, this report is your permission to step back and look at the bigger picture. We pulled giving data from 771 mid-sized US...

How to Build a Fundraising Dashboard Your Board Actually Trusts (In 6 Steps)

April 20, 2026

How to Build a Fundraising Dashboard Your Board Actually Trusts (In 6 Steps)

TL;DR If your board is asking questions you can’t answer in real time, you probably don’t have a data problem. It’s more of an infrastructure problem. Most nonprofits are sitting...

Episode 81_Randy Molland

April 17, 2026

How Nonprofits Can Use LinkedIn to Find and Cultivate New Donors

TL;DR: Most fundraisers we talk to have the same problem: They need more business partners. They want a mid-level pipeline that can sustain their programs.  And they have no idea...

Virtuous Raise Widgets

April 14, 2026

New in Virtuous Raise: Widgets Are Here to Turn Every Page Into a Fundraising Opportunity

TL;DR: You know the moment. A donor lands on your website, reads a story that moves them, and they’re ready to give. But the donate button is buried. Or worse,...

Actionable tips and insights for personalizing
donor engagement with responsive fundraising.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer