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The Twenty You Know

September 1, 2026

The Twenty You Know: What Happens When Donor Knowledge Stops Being Rationed

TL;DR Years ago I sat in a conference room with a printed list of names a model had ranked. That work eventually became two patents. At the time it was...
Dave Raley - How to Spark Growth In Your Recurring Giving Program

How to Spark Growth in Your Recurring Giving Program
End of Year Giving

12 Ultimate End of Year Giving Campaign Ideas for Nonprofits
How to Build a Donor Stewardship Plan Using Birthday Automations

How to Build a Donor Stewardship Plan Using Birthday Automations

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Cathexis Guest Blog

March 27, 2025

3 Ways to Improve Your Nonprofit’s Fundraising Results

Discover three practical ways to improve your nonprofit’s fundraising results—without adding more campaigns to your calendar. Clean data, personal outreach, and optimized donation pages can make a big impact.
Smarter Fundraising for Human Services How to See Sustainable Growth with Better Systems and Technology-2

March 25, 2025

Smarter Fundraising for Human Services: How to See Sustainable Growth with Better Systems and Technology

Discover how human services organizations can achieve sustainable fundraising growth with better technology, automation, and donor engagement strategies.
How to Listen To and Understand Your Donors

March 25, 2025

How to Listen to and Understand Your Donors with Chris Barlow

In this episode of The Responsive Lab, Carly and Scott sit down with Chris Barlow, Customer Happiness Director at Beeline Marketing, to explore how nonprofits can break through digital noise...
Blog feature image templates

March 24, 2025

How to Measure and Improve Your Nonprofit's Conversion Rate

Your conversion rate is more than a number. Learn how it reveals donor behavior, highlights missed opportunities, and helps you raise more with every visit.
Best Nonprofit Donor Management Software

March 18, 2025

Why Virtuous Is the Best Nonprofit Donor Management Software: A Complete Guide

Struggling to engage donors in meaningful ways? The right nonprofit donor management software can help you personalize outreach, boost retention, and drive generosity.
Best Nonprofit CRM

March 14, 2025

How to Find the Best Nonprofit CRM for Your Organization and When to Switch 

Simplify donor management with donor database software that automates tasks, personalizes outreach, and frees up time so you can focus on fundraising and donor relationships.
Actionable tips and insights for personalizing
donor engagement with responsive fundraising.
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer