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Discover the Core Practices of Innovation in 'The Responsive Nonprofit'

Announcing 'The Responsive Nonprofit'—learn eight core practices to transform nonprofit innovation and drive impact. Get your copy today!

How to Transform Your Nonprofit with Responsive Fundraising

Free PDF Guide
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Actionable tips and insights for personalizing
donor engagement with responsive fundraising.

Beyond Donate: CTAs That Make Nonprofit Websites Effective

Discover key strategies for enhancing nonprofit websites with effective CTAs. Boost engagement and impact with our expert tips.
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[Podcast] Carter Crockett, Entrepreneur and Scholar Talks Winning vs. Flourishing

  Carter Crockett is an entrepreneur and a scholar who uses teachings from ancient philosophers to foster nonprofit growth. He works with startups and nonprofits to help people scale through...
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Compassion Fatigue: How Can Storytelling Prevent It

Discover strategies to tackle compassion fatigue, ensuring the well-being of those dedicated to helping others.
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[Podcast] Hilary Noon, EVP at Pursuant, on The Value of Donor Loyalty

  On this episode, Hilary Noon joined us to talk about the first-ever Donor Loyalty Benchmark Study, why donor loyalty is a metric fundraisers should be pursuing and a few...
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How to build an effective donor communications strategy

Confession: I love calling donors on the phone. Let’s be clear: I’m not signing up to work in telefundraising. What I like are the calls that are about building donor...
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How to Use Donor Data to Improve Generosity and Engagement

Maximize generosity and engagement using donor data. Uncover strategies for leveraging insights to enhance your nonprofit's fundraising efforts.
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[Podcast] Beth Guckenberger: Mastering Fundraising with the Art of Storytelling

  Storytelling is a major part of how brands connect with their audiences, but nonprofit storytelling is unique. It can be a major challenge to do it well so that...
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[Podcast] Brady Josephson from Next After

We talk to Brady Josephson of Next After about his experience helping nonprofits grow and improve donor relationships. 
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[Podcast] Taylor Shanklin Reveals Nonprofit Growth Strategies You Need to Know

  On the newest episode of The Modern Nonprofit Fundraiser Podcast, we feature Taylor Shanklin, the V.P. of Marketing at Pursuant. Taylor offers practical advice for nonprofits who want to...
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[Podcast] John Lyon on Mobilizing Donors for Global Emergency Response Efforts

  We may never know when disaster will strike. However, with the right team and proper planning, your nonprofit can make a huge impact in disaster relief. We learn how...
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[Podcast] Adam Walker on Great Nonprofit Websites

  Most nonprofit organizations understand that a website is a key communication tool that helps them state their mission, share their successes, and keep their donors up to date. A...
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How to Turn Donor Data Into Fundraising Growth

Unlock donor potential and increase giving with key insights on leveraging donor data effectively in your strategies.

Grow generosity with Virtuous.

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
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Todd Shinabarger​
Chief Information Officer
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