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August 19-21, 2025

📣 Responsive Nonprofit Summit • Free + Virtual 🎉

June 4-5, 2025

Practical Strategies. Real Results. Free to Attend.

The Responsive Nonprofit Summit June 4-5, 2025

Responsive Nonprofit Summit • Free + Virtual

March 11-12, 2026

Respond '26 (User Summit)

May 27-29, 2026

Already a Virtuous customer? Our Professional Services help with Data and Report Clean-Up, Custom Training, Consulting and Giving Page Optimization.

Featured Stories

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

May 15, 2026

The Lapsed Donor Letter That's Killing Your Retention (And 5 Ways to Fix It)

A friend of mine, Susan, recently told me a story about the $50 monthly gift she had been giving to her alma mater for two decades. This year, after reading...

The 2026 Virtuous Benchmark Report for Education Nonprofits

How to Use The 2026 Virtuous Benchmark Report for Education Nonprofits

Building Sustained Giving Through Human Connection and Technology With Chris Larson

Building Sustained Giving Through Human Connection and Technology

Turning Program Metrics Into Fundraising Fuel With Chris Palombo

Turning Program Metrics Into Fundraising Fuel

Recent

How to Choose the Right Tech for Your Nonprofit with Matt Scott from CauseMic

February 25, 2025

How to Choose the Right Tech for Your Nonprofit with Matt Scott from CauseMic

In this episode of The Responsive Lab, your Virtuous co-hosts, Carly Berna and Scott Holthaus, welcome Matt Scott from CauseMic for an exciting discussion about the importance of technology in...

Do Nonprofits Need an Ai Policy

February 24, 2025

AI Policy for Nonprofits: Do Nonprofits Need an AI Policy?

Is your nonprofit prepared for AI? A well-crafted AI policy isn’t just about managing technology—it’s about protecting trust while unlocking new opportunities for impact. Discover how nonprofits can balance innovation...

Ask A Responsive Fundraiser - Chris Barlow

February 20, 2025

Ask a Responsive Fundraiser with Chris Barlow

Chris Barlow shares how nonprofits can maximize Google Ad Grants, optimize donation pages, and attract new donors with smart digital marketing strategies.

Cutting through the noise

February 19, 2025

Cutting Through the Noise: How to Build Personalized Donor Journeys and Maximize Campaign ROI in 2025

Boost donor engagement and maximize ROI with data-driven, personalized donor journeys. Learn how nonprofits can cut through the noise and grow impact.

Simplifying Data, Reporting, and Fund Management with Virtuous: Can Your CRM Do This?

February 17, 2025

Simplifying Data, Reporting, and Fund Management with Virtuous: Can Your CRM Do This?

Simplify donor management, improve reporting, and enhance donor engagement with Virtuous—an all-in-one responsive CRM designed for nonprofits.

Winning Donor Acquisition

February 14, 2025

Winning Donor Acquisition: Strategies to Attract, Track, and Retain More Donors in 2025

In the ever-evolving landscape of nonprofit fundraising, donor acquisition remains a top priority. The key to success is not just attracting donors but doing so in a way that ensures...

Actionable tips and insights for personalizing
donor engagement with responsive fundraising.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer