Featured Stories

What Nobody Tells You About Being a Nonprofit DBA

June 9, 2026

What Nobody Tells You About Being a Nonprofit DBA

TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at...

How To Adopt AI Without Destroying Your Culture With Tim Lockie

How To Adopt AI Without Destroying Your Culture

5 Top Themes From the 2026 Rescue Mission Benchmark Report

5 Top Themes From the 2026 Rescue Mission Benchmark Report

How AI Enhances Donation Forms: The Last Mile of Generosity

How AI Enhances Donation Forms: The Last Mile of Generosity

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March 12, 2019

How Often Should You Thank Recurring Donors?

In general, it goes without saying that you should be sure to thank donors to your cause. Without their donations, your organization wouldn’t be able to perform its good work....

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December 27, 2018

How to Ask for Donations Online: 6 Best Strategies

How to ask for donations online has become a crucial skill in today’s digital age. In the pre-digital age, everyone asked the same way: with either a letter or in...

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December 3, 2018

3 Ways to Use Email to Increase Donations and Urgency

Email is critical element for any nonprofit hoping to scale the mid- and lower-tier donor programs. In fact, recent studies on nonprofit marketing will tell you that email has become...

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November 19, 2018

Virtuous Chooses Double the Donation for Matching Gifts

Phoenix, AZ (November 19, 2018) — Virtuous Software is thrilled to announce a new partnership with Double the Donation, the industry-leading provider of matching gift search tools for nonprofits. Together,...

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October 4, 2018

[Podcast] Heather Hiscox: Challenging Nonprofit Leaders to Think Differently About Innovation

  In this episode, Gabe Cooper talks to Heather Hiscox – Co-founder and Co-director at Moves the Needle – about innovation and challenging how nonprofits think about growth, risk and...

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September 3, 2018

[Podcast] Kendra Jefferys on Fostering a Culture of Continuous Improvement

  Kendra Jeffreys is the Sr. Director of US Operations at Mission to the World. This week, Kendra joined the podcast to discuss innovation, change management, and fostering a culture of...

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Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer