Product
Responsive Fundraising Platform

Nonprofit CRM

Connect with all donors personally

Marketing and Email

Use multiple channels to reach donors

Online Giving

Make online giving more personal

Fundraising Automation

Optimize action with real-time data

Donor Signals

Insights to retain and engage donors

Event Registration

Personalize events for better results

Popular Features

Virtuous BI New

Letters on Demand

Virtuous SMS

Wealth Data

Social Insights

Apps + Integrations
More from Virtuous

Mobilize volunteers to fill mission-critical needs

Seamlessly deploy custom online giving experiences

Enterprise-grade business intelligence and analytics
Solutions

For Nonprofit Teams

Development Teams

Improve the donor experience with data-driven journeys tailored to each supporter.

Event Teams

Manage events that transform your supporters into lifelong advocates.

Marketing Teams

Reach your supporters across all platforms with personalized engagement.

Volunteer Teams

Effortlessly manage, recruit, and engage volunteers.

Platform Overview
Explore how Virtuous helps transform givers into lifelong supporters.
Customers

Success Stories

Human Services

Deliver powerful, modern donor management that increases your impact

Education

Strengthen your institution to build long-term alumni engagement

Animal Welfare

Your one tool to recruit, engage, and connect supporters with your mission

Healthcare

Increase ROI with a HIPAA-compliant platform designed to unlock growth

Faith & Ministries

Engage, personalize, and steward your community and cause

Arts & Cultural

Curate supporter experiences from registration to cultivation

Customer Stories
See what success with Virtuous looks like
Why Virtuous

The Virtuous Difference

Responsive Fundraising

The responsive approach builds trust and loyalty through personalized engagement

Committed To Your Success

We’re here to make sure you get the most from your technology investment

Our Purpose & Values

Virtuous is a software company committed to helping nonprofits grow generosity

Onboarding and Migration

Our team ensures a smooth transition so you can focus on growing your nonprofit's impact.

Virtuous Partners
Extend the value of Virtuous by connecting with a trusted Technology or Solutions partner
Resources
Learn and Grow

Resource Center

Blog

Nonprofit Benchmarks

Webinars & Events

Reports & Guides

Newsletter

Podcast

Thought Leaders

Compare Virtuous

Virtuous Academy
Featured Resources

2024 Nonprofit Benchmark Report
Insights to help your nonprofit grow, boost engagement, and drive impact

Top 5 Reasons to Choose Virtuous
Discover why Virtuous is the smarter Blackbaud Raiser's Edge alternative.
Pricing
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Nhu Te

Nhu Te is a content strategist with more than 10 years of experience improving the way brands engage and convert online through human-first storytelling and communications.

Donor engagement strategies

Your Ultimate Guide to Donor Engagement Strategies

Discover effective donor engagement strategies to boost your nonprofit’s fundraising efforts and build lasting relationships with donors.

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Master the Donor Lifecycle: Key Stages & Strategies for Success

Master the donor lifecycle with our comprehensive guide. Learn key stages, best practices, and strategies to enhance donor engagement and boost nonprofit success.

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Are you ready to challenge the status quo, achieve fundraiser growth, and make a meaningful impact in the world?

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Having a recurring giving program is simply good for the long-term health of your nonprofit. Here’s how to harness the power of storytelling and branding.

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It’s essential to recognize that effective digital marketing is key to spreading awareness, attracting supporters, and advancing the cause.

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Modern fundraising has moved past one-to-all appeals; we now have a responsibility to meet evolving donor expectations.

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Donor engagement strategies

Your Ultimate Guide to Donor Engagement Strategies

Discover effective donor engagement strategies to boost your nonprofit’s fundraising efforts and build lasting relationships with donors.

October 23, 2024

Donor Lifecycle graphic

Master the Donor Lifecycle: Key Stages & Strategies for Success

Master the donor lifecycle with our comprehensive guide. Learn key stages, best practices, and strategies to enhance donor engagement and boost nonprofit success.

October 2, 2024

Donor segmentation best practices graphic

Donor Segmentation Best Practices: A Game-Changer for Nonprofit Fundraising

Donor segmentation is one of the most powerful strategies a nonprofit can use to boost engagement and fundraising success. Here are a few donor segmentation best practices.

September 27, 2024

Maximize Online Giving With RaiseDonors and Virtuous BI

How is your organization improving the online giving experience? Find out how to maximize your efforts with RaiseDonors and Virtuous BI.

August 26, 2024

Embracing Uncertainty

Embracing Uncertainty: A Pathway to Fundraiser Growth

Are you ready to challenge the status quo, achieve fundraiser growth, and make a meaningful impact in the world?

August 20, 2024

breakthrough recurring giving

How to Build a Breakthrough Recurring Giving Program

Having a recurring giving program is simply good for the long-term health of your nonprofit. Here’s how to harness the power of storytelling and branding.

August 16, 2024

How Digital Marketing for Nonprofits Can Amplify Your Impact

It’s essential to recognize that effective digital marketing is key to spreading awareness, attracting supporters, and advancing the cause.

August 12, 2024

6 Ways to Adapt to New Standards in Modern Fundraising

Modern fundraising has moved past one-to-all appeals; we now have a responsibility to meet evolving donor expectations.

August 7, 2024

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Maximize Fundraising: How to Determine the Right Donation Ask Amounts

Are you displaying the right donation ask amounts? Find out how meaningful asks can boost your conversion rate.

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break down data silos

How to Break Down Data Silos with Virtuous CRM

When nonprofits break down data silos with Virtuous, they improve donor engagement and drive sustainable growth. Here’s how

August 5, 2024

Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Nonprofit CRM

Everything you need to build better relationships and increase impact with confidence.

Marketing & Email

Send comprehensive, omni-channel campaigns to activate donors and increase engagement.

Events

Produce virtual, hybrid, or in-person events that are personalized and raise more.

Volunteer Mobilization

Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.

Automation

Design personalized donor journeys, plus automate back-office processes and task management.

Signals

Actionable insights to help retain donors and extend engagement.

Online Giving

Design effective online giving experiences that celebrate the impact of each donation.

Business Intelligence

Enterprise-grade business intelligence and analytics to improve decision-making.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

Schedule a Demo

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”

Todd Shinabarger

Chief Information Officer