Nonprofit CRM
Data insights to help you grow giving.
Streamline donor management and provide valuable, data-rich insights so your teams can focus on what matters.
Donor Management
See the data you need to build lasting donor relationships.
Build better relationships with personalized cultivation plans for every donor. Stop piecing together disparate data and wrangling spreadsheets. Get instant access to the actionable insights you need on one customizable dashboard.
- 360 degree donor views
- Flexible dashboards
- Chapter support
- Membership management
- Email integration
- Automate tasks & calls
- Fast data management
- Relationship tracking
“Virtuous is custom designed for the needs of fundraisers. It’s the most donor-centered software I’ve ever used.”
Jamie Trussell
Chief Development Officer
Gift & Pipeline Management
Increase productivity with a platform designed to be your growth partner.
Stop bouncing from platform to platform trying to get a complete look at your donor engagement and gift history. Complete all your essential tasks, manage gift pipelines, nurture your donor relationships at scale, and see the ROI of your efforts all in Virtuous.
- Individual fundraiser views
- Easy configurability
- Custom gift ask pipeline
- Digital engagement tracking
- Intelligent forecasting
- Major donor portfolios
“Virtuous is the perfect tool for us. Making this change to our nonprofit CRM enabled us to connect with givers in new and meaningful ways and have a greater impact on the community.”
John Barnett
Chief Development Officer
Fundraising Insights
Get real-time suggestions informed by data and donor behavior.
Know who to contact and what to talk about in a single donor view. See intelligent suggestions for the next best action based on the donor’s gift history, social network behaviors, wealth data, demographic data and more.
- Integrated wealth insights
- Best next call report
- Suggested gift asks
- Social & demographic data
- Query & report builder
- Donor location mapping
“Virtuous is powerful yet simple. It is designed as a capable partner for today’s high touch fundraiser who works to build relationships across multiple channels and understands that networks are as important as gifts.”
Otto Monroy
Chief Operating Officer
Project Tracking
Close the loop and celebrate program impact.
Tie your donations back to specific projects and follow up with donors using project-level impact notes. Then map the project gifts directly to your fund accounting system.
- Project & campaign reporting
- Impact goal tracking
- Project level updates
- Grant & foundation support
- Fund management
- Accounting integrations
“Virtuous is the best nonprofit CRM I’ve ever used!”
Gregg Mitchell
Chief Development Officer
Reporting
See the full picture with a click of a button
Make smarter, more efficient decisions with intuitive reporting that tracks key metrics, streamlines administrative processes, and increases your team’s data intelligence.
- Project reporting
- Impact goal tracking
- Campaign summary
- Recurring gift reporting
- Activity reporting
- Major donor updates
“Virtuous is an integral part of our organization. It plays a critical role in identifying key partners and donors and helps drive engagement and financial support.”
Steve Verleye
Executive Director
Nonprofit CRM Checklist
The comprehensive guide to maximize your donor software.
Understand, analyze, and identify your ideal CRM.
Expect more
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Nonprofit CRM
Everything you need to build better relationships and increase impact with confidence.
Marketing & Email
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Events
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Volunteer Mobilization
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Automation
Design personalized donor journeys, plus automate back-office processes and task management.
Signals
Actionable insights to help retain donors and extend engagement.
Online Giving
Design effective online giving experiences that celebrate the impact of each donation.
Explore what's possible with Virtuous »
Get a live 1:1 demo and your questions answered with one of our customer champions.
Grow generosity with Virtuous.
Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.
“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer