Featured Stories

How Nonprofits Can Make the Most of Corporate Matching Gifts

June 17, 2026

How Nonprofits Can Make the Most of Corporate Matching Gifts

TL,DR:  Nonprofits leave  $4-$7 billion on the table each year in underutilized corporate matching gifts. [1] Why? Two things drive this gap:  But the programs continue to grow, with more...

Building Product-Centered Donor Experiences With Ben Webb

Building Product-Centered Donor Experiences

Building a Better Way to Fundraise With Derric Bakker

Building a Better Way to Fundraise

How To Adopt AI Without Destroying Your Culture With Tim Lockie

How To Adopt AI Without Destroying Your Culture

Recent

Ask A Responsive Fundraiser - Floyd Jones

March 6, 2025

Ask a Responsive Fundraiser with Floyd Jones

Learn Floyd Jones’ Four C’s of Community Building to turn one-time donors into lifelong supporters with engagement, fundraising, and data strategies.

How to Ensure Clean Data and Seamless System Adoption with Virtuous: Can Your CRM Do This?

March 5, 2025

How to Ensure Clean Data and Seamless System Adoption with Virtuous: Can Your CRM Do This?

Ensure clean data and seamless CRM adoption with Virtuous. Learn how a responsive fundraising platform can transform donor engagement and nonprofit success.

More Than a Database Transforming Healthcare Development with Your CRM in 2025

March 4, 2025

More Than a Database: Transforming Healthcare Development with Your CRM in 2025

Healthcare fundraising is more challenging than ever. Development teams often struggle with outdated systems, disconnected donor relationships, and compliance barriers. To maximize impact, healthcare organizations need more than a database—they...

Cutting through the noise-2

March 1, 2025

Surviving A Tech Breakup: How to Successfully Navigate a CRM Change

Many nonprofits struggle with their CRM systems. Limited donor insights, impersonal outreach, missed opportunities, and low donor retention are common challenges. Additionally, operational inefficiencies such as siloed data, manual processes,...

Ask A Responsive Fundraiser - Kayla Schneider

February 27, 2025

How to Build Better Reports and Track Fundraising Metrics for Nonprofit Success

Welcome to Ask a Responsive Fundraiser, where we take your questions to a fundraising expert so that you can grow generosity. Today, we're taking your questions to Kayla Schneider. Kayla...

Cutting through the noise

February 26, 2025

Why Virtuous Is the Best CRM Donor Management Software for Growing Impact

Discover how CRM donor management software can transform your nonprofit, providing a unified view of donor interactions and streamlining communication to build lasting relationships.

Actionable tips and insights for personalizing
donor engagement with responsive fundraising.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer